About Crave Cookies FranchisingVA Franchise
Crave Cookies is a gourmet cookie franchise offering opportunities since 2022 through this Virginia registration.
Each location bakes and sells oversized, premium cookies featuring rotating flavors and seasonal specials.
The brand creates a destination bakery experience with fresh batches throughout the day and a product that drives strong word of mouth and social media engagement.
Crave Cookies FranchisingVA Franchise Cost & Fees
| Fee Type | Amount | Notes |
|---|---|---|
| Initial Franchise Fee | $29,500 | One-time payment upon signing |
| Royalty Fee | 6% of your gross sales of gross sales | Ongoing; paid monthly |
| Marketing/Ad Fund | 2% of your gross sales or $100.00 per day until 2% of daily gross sales exceeds $100.00 | National brand fund |
| Total Investment Range | $301,845 – $706,800 | Includes build-out, inventory, working capital |
The investment range of $302K–$707K reflects variability in build-out costs, store size, lease terms, and market. The combined royalty (6% of your gross sales) and marketing fee (2% of your gross sales or $100.00 per day until 2% of daily gross sales exceeds $100.00) are ongoing costs paid as a percentage of gross sales.
Investment Breakdown (Item 7)
| Item | Low | High |
|---|---|---|
| Initial franchise fee (see Note 1) | $29,500 | $29,500 |
| Rent and Lease Security Deposit (see Note 2) | $2,500 | $8,000 |
| Utilities | $500 | $1,500 |
| Leasehold Improvements | $150,000 | $450,000 |
| Market Introduction Program | $4,000 | $8,000 |
| Furniture, Fixtures, and Equipment | $75,000 | $120,000 |
| Computer Systems | $1,000 | $3,000 |
| Insurance | $400 | $4,800 |
| Signage | $8,000 | $25,000 |
| Inventory | $5,000 | $10,000 |
| Proprietary Boxes | $5,445 | $6,500 |
| Licenses and Permits | $1,500 | $2,500 |
| Professional Fees (lawyer, accountant, architect, etc.) (see Note 3) | $1,000 | $3,000 |
| Travel, lodging and meals for initial training | $3,000 | $6,000 |
| Additional funds (for first 3 months) (see Note 4) | $15,000 | $30,000 |
Additional Fees (Item 6)
| Fee Type | Amount |
|---|---|
| Transfer Fee | $10,000 plus any broker fees and other out-of-pocket costs we incur |
| Technology Fee | Currently, $300-$600 per month |
| Audit Fee | Our actual cost |
| Replacement / Additional Training fee | Currently, $250 per person, per day |
| Third party vendors | Pass-through of costs, plus an administrative charge of 10% maximum |
| Non-compliance fee | $500 (then $250 per week) |
| Reimbursement | Amount that we spend on your behalf, plus 10% |
| Late fee | $100 plus interest on the unpaid amount at a rate equal to 18% per year |
| Insufficient funds fee | $30 |
| Costs of collection | Our actual costs |
| Special support fee | Currently, $600 per day, plus our expenses. |
| Customer complaint resolution | Our expenses |
| Special inspection fee | Currently $600, plus our out-of-pocket costs |
| Non-compliance cure costs and fee | Our out-of-pocket costs and internal cost allocation, plus 10% |
| Liquidated damages | An amount equal to royalty fees and marketing fund contributions for the lesser of (i) 2 years or (ii) the remaining weeks of the franchise term. |
| Indemnity | Our costs and losses from any legal action related to the operation of your franchise |
| Prevailing party’s legal costs | Our attorney fees, court costs, and other expenses of a legal proceeding, if we are the prevailing party |
Training Program (Item 11)
| Detail | Information |
|---|---|
| Total Duration | 73 hours |
| Classroom Training | 31 hours |
| On-the-Job Training | 42 hours |
| Training Location | Holladay, UT or Your Location or Virtual |
| Additional Training | Franchisor may require additional training programs or refresher courses in the future. If a new general manager attends, a fee of $250 per person, per day will be charged. |
Territory Rights (Item 12)
| Detail | Information |
|---|---|
| Territory Type | Protected |
| Exclusive Territory | No |
| Territory Size | a radius of five (5) miles or a population of approximately 75,000-100,000 people, whichever is reached first. |
| Description | The territory will typically be defined as a radius around the location, but may also use other boundaries such as county lines, political boundaries, streets, geographical features, or trade area. Within this protected territory, the franchisor will not establish a company-owned or franchised outlet selling similar goods or services under the same or similar trademarks, except for limited access venues. |
Renewal, Termination & Transfer (Item 17)
| Detail | Information |
|---|---|
| Initial Term | 10 years |
| Renewal Term | 5 years |
| Renewal Conditions | To renew, the franchisee must give 90-180 days advance notice, be in compliance with all contractual obligations, renovate to then-current standards, sign the then-current form of franchise agreement and related documents (including personal guaranty), and sign a general release (unless prohibited by law). |
| Transfer Fee | $10,000 plus any broker fees and other out-of-pocket costs we incur |
| Transfer Conditions | Transfers require franchisor approval. Conditions include paying the transfer fee, the buyer meeting franchisor standards and not being a competitor, the buyer and owners signing the then-current franchise agreement and personal guaranty, the seller being in compliance with all obligations, the buyer completing training, the seller signing a general release, and the business complying with current system specifications (including remodel if applicable). |
| Termination for Cause | Franchisor may terminate for various causes, including non-payment (10-day cure), other breaches (30-day cure), or without cure period for reasons like misrepresentation, false reports, bankruptcy, loss of location, legal violations, confidentiality/non-compete violations, abandonment, slander, refusal of audit/inspection, health/safety danger, repeated defaults, cross-termination, felony charges, acts affecting brand, or repeated failed health/brand inspections. |
| Non-Compete Period | 2 years |
| Non-Compete Details | During the term, neither the franchisee, any owner, nor their spouse may have an ownership interest in, lend money to, provide services to, or be employed by any competitor. For two years after termination or expiration, the same restrictions apply within five miles of the former territory or any other Crave Cookies business operating at that time. |
Operations & Supply (Items 8 & 15)
| Detail | Information |
|---|---|
| Owner-Operator Required | Yes |
| Participation Details | The franchisee is required to participate personally in the direct operation of the business for the first six (6) months. A designated 'Principal Executive' must own at least 10% of the business, complete initial training, and make reasonable efforts to attend all required meetings. The business must always be under the supervision of the Principal Executive or a local general manager who has completed the training program. |
| Required Suppliers | Franchisor has the right to require franchisees to purchase or lease all goods, services, supplies, fixtures, equipment, inventory, computer hardware and software, real estate, or comparable items related to establishing or operating the business either from the franchisor/designee, approved suppliers, or according to franchisor specifications. |
| Supply Restrictions | Franchisees must purchase proprietary boxes from Crave Cookies Franchising, LLC. All kitchen equipment, food, beverage, and other inventory purchases must meet franchisor specifications and be purchased only from approved suppliers. Point-of-sale software and hardware, and related systems, must be purchased or leased as specified by the franchisor. Insurance must be obtained as specified. The business location is subject to franchisor approval. |
| Franchisor Revenue from Suppliers | Franchisor will derive revenue from the required purchases and leases by franchisees, specifically from the proprietary boxes purchased through its affiliate. In the prior fiscal year, franchisor revenue from all required purchases and leases was $0, as it is a new franchisor. |
Financing (Item 10)
| Detail | Information |
|---|---|
| Financing Available | No |
| Description | We do not offer direct or indirect financing. We do not guarantee your note, lease or obligations. |
Crave Cookies FranchisingVA Franchise Earnings — Item 19
Past financial performance does not guarantee future results. Individual results will vary.
Crave Cookies FranchisingVA Litigation & Risk Flags
Litigation and bankruptcy data is sourced from Items 3 and 4 of the FDD. Always verify current status directly from the most recent FDD.
Crave Cookies FranchisingVA System Growth
Crave Cookies FranchisingVA currently operates 8 franchised locations and 1 company-owned units. Unit count data is sourced from Item 20 of the FDD.
Unit History (Item 20)
| Year | Opened | Closed | Total |
|---|---|---|---|
| 2019 | 1 | 0 | 1 |
| 2020 | 0 | 0 | 1 |
| 2021 | 0 | 0 | 1 |
| 2022 | 8 | 0 | 9 |
Transfers: 0 | Closures: 0
State Registrations
Registered in 16 states: CA, HI, IL, IN, MD, MI, MN, NY, ND, OR, RI, SD, VA, WA, WI, UT
Franchisor Financials (Item 21)
Crave Cookies FranchisingVA Franchise — FAQ
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