About Dirty Birds Bar and Grill Franchise
Dirty Birds Bar and Grill is a full service sports bar franchise specializing in crafted wing sauces alongside a menu of fresh salads, burgers, and sandwiches.
The concept creates a lively sports bar atmosphere for dine in guests while also serving takeout and delivery customers.
The franchise fee is $50,000, and the company has been franchising since 2021.
Dirty Birds Bar and Grill Franchise Cost & Fees
| Fee Type | Amount | Notes |
|---|---|---|
| Initial Franchise Fee | $50,000 | One-time payment upon signing |
| Royalty Fee | 5% of Gross Revenue of gross sales | Ongoing; paid monthly |
| Marketing/Ad Fund | up to 2% of Gross Revenue (National Advertising Contributions); 1% of Gross Revenue (Local Advertising); Up to 1% of Gross Revenue (Regional Advertising Cooperative) | National brand fund |
| Total Investment Range | $462,900 – $1,593,600 | Includes build-out, inventory, working capital |
The investment range of $463K–$1.6M reflects variability in build-out costs, store size, lease terms, and market. The combined royalty (5% of Gross Revenue) and marketing fee (up to 2% of Gross Revenue (National Advertising Contributions); 1% of Gross Revenue (Local Advertising); Up to 1% of Gross Revenue (Regional Advertising Cooperative)) are ongoing costs paid as a percentage of gross sales.
Investment Breakdown (Item 7)
| Item | Low | High |
|---|---|---|
| Initial Franchise Fee | $50,000 | $50,000 |
| Leasehold Improvements | $200,000 | $900,000 |
| Real Estate/Rent | $3,000 | $20,000 |
| Utility Deposits | $0 | $5,000 |
| Furniture, Fixtures & Equipment | $100,000 | $300,000 |
| Initial Inventory | $25,000 | $50,000 |
| Insurance | $6,000 | $9,000 |
| Signage | $3,000 | $12,000 |
| Office Equipment & Supplies | $400 | $600 |
| Computer Equipment (Hardware, Software, POS System, etc.) | $5,000 | $20,000 |
| Pre-Opening Expenses | $10,000 | $25,000 |
| Training | $0 | $2,000 |
| Licenses & Permits | $5,000 | $100,000 |
| Legal & Accounting | $500 | $20,000 |
| Grand Opening Advertising | $5,000 | $5,000 |
| Additional Funds – three months | $50,000 | $75,000 |
Additional Fees (Item 6)
| Fee Type | Amount |
|---|---|
| Transfer Fee | $25,000 |
| Renewal Fee | $25,000 |
| Audit Fee | All costs of inspection and audit (if initiated due to non-compliance or understatement of Gross Revenues by 3% or more) |
| Late Fees | $50 |
| Interest | 18% per annum |
| Insurance | Amount of premium paid by DB HQ LLC plus 20% |
| Additional Training and Conventions | $300 per day per person plus travel expenses for additional onsite support; $300 per attendee of additional training, national conventions, and for new or replacement manager to attend the initial training |
| Interim Franchise Royalty Fees | Franchisor’s then-current Royalty Fee plus 2% |
| Relocation Fee | Variable |
| Step-In Right Expenses | Amounts will vary |
| System Standard Violation | All costs of inspection and audit |
| Cost of Enforcement | Cost, including attorney fees |
| Indemnification | Cost, including attorney fees |
| Sales/Use Taxes | Variable |
Training Program (Item 11)
| Detail | Information |
|---|---|
| Total Duration | Up to 1 week or less |
| Classroom Training | 20 Hours |
| On-the-Job Training | 20 Hours |
| Training Location | La Mesa, California |
| Additional Training | Franchisor may provide additional training programs at reasonable times and locations and will host national conventions. Franchisees must attend national conventions and may be required to attend other additional training programs. Fees may apply for additional trainees ($300 per attendee) or onsite assistance ($300 per day per person plus travel expenses). |
Territory Rights (Item 12)
| Detail | Information |
|---|---|
| Territory Type | Protected |
| Exclusive Territory | Yes |
| Territory Size | 3-mile radius or a population of 100,000 persons |
| Description | The territory is a 3-mile radius from the approved Site or a population of 100,000 persons. Franchisees may only sell and accept orders from the Site and advertise within the Territory. The franchisor promises not to operate or license others to operate the *same model concept* within the territory if the franchisee meets performance standards ($1,000,000 in gross revenues per year commencing 2 years after opening) and is in compliance. However, the franchisor reserves rights to operate similar businesses outside the territory, acquire competing systems, sell through alternate channels (internet, catalog, etc.), and operate in 'Special Venues' or with 'Special Accounts' even within the territory. |
Renewal, Termination & Transfer (Item 17)
| Detail | Information |
|---|---|
| Initial Term | 10 years |
| Renewal Term | 10 years |
| Renewal Fee | $25,000 |
| Renewal Conditions | Franchisor must be offering franchises; franchisee must give 6-12 months written notice; franchisee must not be in default and substantially complied with agreements; franchisee must have right to possession of site or suitable substitute; franchisee must refurbish business to current standards; franchisee must sign then-current franchise agreement (terms may differ); franchisee must comply with current qualifications and training requirements. |
| Transfer Fee | $25,000 |
| Transfer Conditions | All outstanding obligations paid; transferor's compensation subordinated to franchisor's rights; transferee must sign written assumption; transferee must meet franchisor's standards (educational, managerial, business, moral character, credit, financial resources); transferee must sign then-current franchise agreement and ancillary agreements; transferee must complete initial training. |
| Termination for Cause | Franchisor can terminate for various defaults, including failure to pay fees (10 days to cure), failure to comply with agreement/manual/standards (30 days to cure), failure to secure site/open business within time limits (no cure), repeated training failures (no cure), repeated reporting failures (no cure), abandonment (no cure), selling unauthorized products/services, infringing other franchisees' territories, failing performance standards ($1M gross revenue for 2 consecutive years), failing system standards in 2 inspections (24 months), bankruptcy (may not be enforceable), loss of site possession, non-compliance with laws, unauthorized transfer, seizure by government/creditor, unsatisfied judgment, adverse conduct by principals, false records/understated gross revenues, public health/safety threat, violation of non-compete/confidentiality. |
| Non-Compete Period | 2 years |
| Non-Compete Details | During the term, franchisee and principals cannot be involved in a competing business or infringe on other franchisees' territorial rights. After termination/expiration, for 2 years, franchisee and principals cannot own, operate, or have interest in a competing business within 25 miles of any Dirty Birds Bar and Grill, nor solicit customers of their former franchise. This does not apply to beneficial ownership of less than 5% of a publicly traded company. |
Operations & Supply (Items 8 & 15)
| Detail | Information |
|---|---|
| Owner-Operator Required | No |
| Participation Details | Franchisee must maintain a designated full-time manager, approved by the franchisor, who devotes full time and energy to the business and successfully completes initial training. This manager must sign a confidentiality, non-solicitation, and non-competition agreement. All equity owners must personally guarantee franchisee's obligations. While personal participation is recommended, it is not required. |
| Required Suppliers | Franchisee must purchase all food and paper items from suppliers and vendors that franchisor designates or approves. Franchisor is the sole exclusive supplier of bottled sauces. Franchisee must buy and use Toast POS system. Employee uniforms must conform to franchisor specifications. |
| Supply Restrictions | Franchisee may not purchase designated products and services from any other suppliers. Franchisor may designate new or different approved suppliers, including itself or its affiliates. Criteria for approval are not published. Franchisor may revoke approval upon 30 days' notice. Approximately 80% to 90% of initial and ongoing purchases are from approved suppliers or meet specifications. |
| Franchisor Revenue from Suppliers | DB HQ LLC, nor any of its affiliates derive any revenue from required purchases and leases to Dirty Birds Bar and Grill franchisees or suppliers in the calendar year 2024. |
Dirty Birds Bar and Grill Franchise Earnings — Item 19
Dirty Birds Bar and Grill does not include an Item 19 financial performance representation in their FDD. Contact information for current and former franchisees is listed in Item 20 of the FDD.
Dirty Birds Bar and Grill Litigation & Risk Flags
Litigation and bankruptcy data is sourced from Items 3 and 4 of the FDD. Always verify current status directly from the most recent FDD.
Dirty Birds Bar and Grill System Growth
Dirty Birds Bar and Grill currently operates 2 franchised locations and 5 company-owned units. Unit count data is sourced from Item 20 of the FDD.
Unit History (Item 20)
| Year | Opened | Closed | Total |
|---|---|---|---|
| 2022 | 0 | 0 | 0 |
| 2023 | 1 | 0 | 1 |
| 2024 | 1 | 0 | 2 |
Transfers: 1 | Closures: 1
State Registrations
Registered in 24 states: CA, CT, FL, GA, HI, IL, IN, KY, LA, MD, MI, MN, NE, NY, NC, ND, RI, SC, SD, TX, UT, VA, WA, WI
Dirty Birds Bar and Grill Franchise — FAQ
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