About Elder-Well Franchise
Elder-Well is a senior care franchise that provides wellness assessments, care coordination, and advocacy services for older adults and their families.
The brand has been franchising since 2019, offering a unique approach to elder care that focuses on proactive wellness planning rather than reactive crisis management.
The franchise fee is $48,500.
Elder-Well Franchise Cost & Fees
Minimum Investment
$129K
Average Investment
$312K
Maximum Investment
$495K
| Fee Type | Amount | Notes |
|---|---|---|
| Initial Franchise Fee | $48,500 | One-time payment upon signing |
| Royalty Fee | The greater of 6% of Gross Revenue or the Minimum Royalty Fee. of gross sales | Ongoing; paid monthly |
| Marketing/Ad Fund | The greater of: i) 2% of all Gross Revenue; or ii) Monthly Minimum Brand Development Fee, which is subject to change annually, but currently is $100. | National brand fund |
| Total Investment Range | $129,150 – $495,450 | Includes build-out, inventory, working capital |
The investment range of $129K–$495K reflects variability in build-out costs, store size, lease terms, and market. The combined royalty (The greater of 6% of Gross Revenue or the Minimum Royalty Fee.) and marketing fee (The greater of: i) 2% of all Gross Revenue; or ii) Monthly Minimum Brand Development Fee, which is subject to change annually, but currently is $100.) are ongoing costs paid as a percentage of gross sales.
Investment Breakdown (Item 7)
| Item | Low | High |
|---|---|---|
| Initial Franchise Fee (1) | $48,500 | $48,500 |
| Training Expenses (2) | $500 | $2,850 |
| Marketing Materials, Promotional Supplies and Initial Spend (3) | $1,000 | $5,500 |
| Furnishings and Appliances (4) | $10,000 | $75,000 |
| Signage (5) | $600 | $3,000 |
| Construction and Remodeling (6) | $25,000 | $225,000 |
| Programming Equipment and Office Supplies (7) | $2,000 | $4,000 |
| Program Delivery Beginning Inventory (Food and Cleaning) (8) | $1,750 | $6,600 |
| Utility Costs (9) | $1,000 | $3,000 |
| License/Permits Fees (10) | $800 | $3,000 |
| Wages Employees (11) | $0 | $35,000 |
| Insurance Costs (12) | $2,500 | $5,500 |
| Legal and Accounting Services | $2,500 | $6,500 |
| Rent (13) | $3,000 | $12,000 |
| Additional Funds – 3-6 months (14) | $30,000 | $60,000 |
Additional Fees (Item 6)
| Fee Type | Amount |
|---|---|
| Transfer Fee | 25% of the then-existing Initial Franchise Fee (at the time of the transfer) |
| Renewal Fee | $10,000 |
| Technology Fee | Currently, $150 per month, but may change during the term of the Agreement |
| Audit Fee | Cost of Audit |
| Meeting Registration Fee | Up to $1,000 |
| Additional Training Fee | $500 other amount depending on the nature of additional training that is requested or required |
| Late Payment Fee | $250 late fee per incident plus interest for outstanding fees owed at the rate of 5% per annum or the maximum interest rate permitted by law, whichever is greater. |
| No Access Fee | $500 per incident and for each month (or partial month thereafter) |
| Dispute Resolution | Costs and attorneys’ fees vary |
| Modernization Fee | Actual cost of modernization |
| Indemnification | Loss, liability, damages and costs incurred by us |
| Liquidated Damages | Thirty percent (30%) of your average annual Gross Revenue over the preceding three (3) years (or for such shorter period if you have not been under a Franchise Agreement for a full three (3) year period). |
| Fine for Violation of Territory Restrictions | 50% of revenue generated from such infringing activity |
| Guest Refund | Variable |
| Reimbursement of Investigation Fees | Fee we paid to investigator or secret shopper |
| Inspection Fee | Costs Incurred |
| Fines for failure to comply with System Standards | Currently $250 per occurrence. |
| Reimbursement for taxes paid | Undetermined |
Training Program (Item 11)
| Detail | Information |
|---|---|
| Total Duration | Approximately eight days |
| Classroom Training | 50 |
| On-the-Job Training | 0 |
| Training Location | Natick, MA and Virtual |
| Additional Training | Franchisor may provide, at its option, additional training programs for Franchisees and their employees at locations designated by Franchisor and/or online, for an additional fee. Franchisor may require Franchisee or its Owner to attend additional training courses from time to time and to pay Franchisor an Additional Training Fee under certain circumstances. |
Territory Rights (Item 12)
| Detail | Information |
|---|---|
| Territory Type | Non-exclusive |
| Exclusive Territory | No |
| Territory Size | contiguous zip codes of up to 100,000 population figures |
| Description | Franchisee is granted the right to operate the Franchised Business at a Franchise Location approved by the franchisor within a specific Licensed Service Area (LSA). The LSA is made up of contiguous zip codes of up to 100,000 population figures, subject to reduction or enlargement based on demographics and population density. The Franchise Location must be a leased or owned residential home or commercial space dedicated to the Franchised Business, accommodating 55 square feet per person (or more if jurisdiction requires) enrolled in the Program (including staff), with kitchen, bathroom, and outdoor recreation space. Franchisee is prohibited from marketing or soliciting business outside its LSA, with specific exceptions for marketing at hospitals, aging service access points, Alzheimer's associations, community/senior centers, and networking groups in areas not currently an LSA of another franchisee. Violating territory boundaries results in a fine. |
Renewal, Termination & Transfer (Item 17)
| Detail | Information |
|---|---|
| Initial Term | 10 years |
| Renewal Term | 10 years |
| Renewal Fee | $10,000 |
| Renewal Conditions | Franchisee must provide 180 days' notice of intent to renew, pay a $10,000 successor agreement fee, be in full compliance with the agreement, attend required marketing/operations/training programs, demonstrate participation and engagement in the system, comply with modernization/refurbishment requirements, and execute a general release of the franchisor. The new agreement may have materially different terms. |
| Transfer Fee | 25% of the then-existing Initial Franchise Fee (at the time of the transfer) |
| Transfer Conditions | Franchisor approval is required. Conditions include: all outstanding obligations to franchisor satisfied, proposed sale agreement not damaging goodwill, proposed transferee meeting franchisor standards (US citizen/resident, sufficient literacy/fluency in English, satisfactory completion of training), franchisee and principals signing a general release, transferee obtaining all requisite licenses/consents, transferee signing current franchise agreement and guaranty, transferee assuming obligations, and agreement to implement modernization requirements. Franchisor has a right of first refusal. |
| Termination for Cause | Franchisor may terminate the agreement with notice for various defaults, including: insolvency or bankruptcy, material misrepresentation or omission, indictment or conviction of felony/crime, unauthorized assignment or transfer, breach of other agreements with franchisor, unauthorized use of Marks or confidential information, violation of non-competition covenants, two or more separate compliance failures within 12 months, unprofessional/abusive conduct after two prior notices, failure to operate for 7 consecutive days, failure to complete initial training, territory boundary violations after one prior notice, or under-reporting gross revenues by 2% or more. Cure periods are 15 or 30 days depending on the default. |
| Non-Compete Period | 24 months after termination or expiration |
| Non-Compete Details | During the term of the franchise, no Restricted Person (franchisee, owners, family members in same household) may directly or indirectly divert business or customers, or own, advise, operate, engage in, be employed by, make loans to, or have any interest in or relationship with any Competitive Business (defined as any business where five percent (5%) or more of its sales include services similar to that offered by the Franchised Business). After termination or expiration, for an uninterrupted period of twenty-four (24) months, no Restricted Person shall directly or indirectly own, advise, operate, engage in, be employed by, make loans to, or have any interest in or relationship with any Competitive Business at any location within a 25-mile radius of the LSA or any other franchisee’s LSA. Additionally, for 24 months post-termination/expiration, no solicitation of prior customers of the Franchised Business or any other Elder-Well franchisee, or business from any referral source or marketing contact generated by the goodwill of the Elder-Well Franchised Business. If non-compete covenants are unenforceable in the state, a deferred training fee of $15,000 is payable as liquidated damages. |
Operations & Supply (Items 8 & 15)
| Detail | Information |
|---|---|
| Owner-Operator Required | Yes |
| Participation Details | Franchisee must devote full time and effort to the active management and operation of the Franchised Business. If the franchisee is an entity, an Owner must directly supervise the business. A full-time manager may be hired with prior written consent from the franchisor, but the franchisee must still actively oversee operations and supervise the manager. Any manager must complete initial training and sign a confidentiality and non-competition agreement. |
| Required Suppliers | Franchisee must use stationery, signage, marketing/promotional material, equipment, products, and other supplies required or used in connection with the Franchise Business under franchisor specifications and standards. Supplies must be purchased from suppliers designated or approved by the franchisor (“Approved Suppliers”). |
| Supply Restrictions | Franchisee is prohibited from using alternative suppliers for any of the Required Purchases without franchisor Approval. Franchisor reserves the right to identify an Approved Supplier for a specific required telecom system. Franchisor designates QuickBooks Essentials Online as the required accounting software. |
| Franchisor Revenue from Suppliers | None |
Financing (Item 10)
| Detail | Information |
|---|---|
| Financing Available | No |
| Description | We do not offer direct or indirect financing. We do not guarantee your note, lease or obligation. |
Elder-Well Franchise Earnings — Item 19
Average Revenue
$389K
Sample Size
1 units
Past financial performance does not guarantee future results. Individual results will vary.
Elder-Well Litigation & Risk Flags
Clean Litigation RecordElder-Well has no pending litigation actions listed in their FDD. There is also no bankruptcy history disclosed.
Litigation and bankruptcy data is sourced from Items 3 and 4 of the FDD. Always verify current status directly from the most recent FDD.
Elder-Well System Growth
Total Units
1
Franchised
0
Company-Owned
1
Elder-Well currently operates 0 franchised locations and 1 company-owned units. Unit count data is sourced from Item 20 of the FDD.
Unit History (Item 20)
| Year | Opened | Closed | Total |
|---|---|---|---|
| 2021 | 1 | 0 | 1 |
| 2022 | 0 | 0 | 1 |
| 2023 | 0 | 0 | 1 |
Transfers: 0 | Closures: 0
State Registrations
Registered in 16 states: California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Rhode Island, South Dakota, Utah, Virginia, Washington, Wisconsin
Franchisor Financials (Item 21)
Revenue
$506
Net Income
$-40,646
Total Assets
$48K
Audited by MUHAMMAD ZUBAIRY, CPA PC for year ending December 31.
Elder-Well Franchise — FAQ
The total investment to open a Elder-Well franchise ranges from $129,150 to $495,450, per their Franchise Disclosure Document. This includes the initial franchise fee of $48,500. The investment covers build-out, inventory, equipment, signage, working capital, and other startup costs.
Elder-Well charges a royalty fee of The greater of 6% of Gross Revenue or the Minimum Royalty Fee. of gross sales, plus a The greater of: i) 2% of all Gross Revenue; or ii) Monthly Minimum Brand Development Fee, which is subject to change annually, but currently is $100. contribution to the marketing/advertising fund. These fees are paid on an ongoing basis.
You can download the Elder-Well Franchise Disclosure Document free on this page. The FDD is a public document filed with state franchise registries. Always also request the current FDD directly from Elder-Well to ensure you have the most up-to-date version.
According to the Item 19 financial performance representation in their FDD, Elder-Well franchise owners report average revenue of $389K. This is based on a sample of 1 units. Past performance does not guarantee future results.
Elder-Well has been franchising since 2019. The FDD shows an investment range of $129,150-$495,450, a The greater of 6% of Gross Revenue or the Minimum Royalty Fee. royalty, and includes an Item 19 earnings disclosure. There is no pending litigation. Review the full FDD and contact current franchisees listed in Item 20 before making any investment decision.
The franchise fee is $48,500 and the total investment ranges from $129,150 to $495,450 depending on location size and market. Contact the franchisor directly for current net worth and liquid capital requirements, territory availability, and application details.
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Data Source & Disclaimer: This website is for informational purposes only. It is not an offer to sell or buy a franchise. This profile is based on publicly available FDD data sourced from state franchise registry filings. All information is for research purposes only and does not constitute legal, financial, or investment advice. Data may be outdated or contain errors. Always obtain the current FDD directly from Elder-Well and consult a qualified franchise attorney before making any investment decision. FranchiseOverview.com is operated by Franchising Compliance, LLC and is not affiliated with Elder-Well or any of its subsidiaries. To report an inaccuracy: info@franchiseoverview.com