About Fairfield by Marriott Franchise
Fairfield by Marriott is a select service hotel brand within the Marriott International portfolio, offering clean, comfortable, and straightforward accommodations for both business and leisure travelers.
The brand is one of Marriott's largest by room count, with properties across the United States and around the world.
The franchise fee is $75,000.
Fairfield by Marriott Franchise Cost & Fees
| Fee Type | Amount | Notes |
|---|---|---|
| Initial Franchise Fee | $75,000 | One-time payment upon signing |
| Royalty Fee | N/A | Ongoing; paid monthly |
| Total Investment Range | $9,441,800 – $26,440,400 | Includes build-out, inventory, working capital |
The investment range of $9.4M–$26.4M reflects variability in build-out costs, store size, lease terms, and market.
Investment Breakdown (Item 7)
| Item | Low | High |
|---|---|---|
| Initial Franchise Application Fee1 | $75,000 | $85,000 |
| Pre-Opening Training, Revenue Management, Marketing & Digital Support, and Related Services2 | $34,000 | $52,000 |
| Property Management, Reservation, Yield Management, Opportunity Management, and Other Systems3 | $92,300 | $113,700 |
| Market Feasibility Study4 | $6,000 | $18,000 |
| Building Construction6 | $84,100 | $150,600 |
| Kitchen and Laundry Equipment7 | $1,000 | $2,000 |
Additional Fees (Item 6)
| Fee Type | Amount |
|---|---|
| Transfer Fee | $7.05 |
| Audit Fee | $1,350 |
| Program Services Contribution4 | $7,000 |
| Marriott Bonvoy6 | $300 |
| Revenue Management7 Revenue Management Advisory Services Cluster Revenue Man | $1,100 |
| Account Sales Group Lead | $12,000 |
| MI LEADs9 | $30,000 |
| Business Transient (BT) Booking10 | $119.42 |
| Customer Engagement Center (“CEC”) Property Support Services (“PSS”) | $7.05 |
| National Group Sales and Marriott.com Lead Team Sales Group Lead Catering Le | $2.60 |
| Group Demand Generation | $1.00 |
| General Sales Agents Group Lead | $2.50 |
| QuickGroup Online Booking14 | 2% of gross group room revenue and function space revenue booked using QuickGrou |
| Enhanced On-Platform Website Maintenance | $75.00 |
| Transaction-Based Media16 | $200 |
| One Yield Support | $35 |
| Point-of-Sale (“POS”) System | $121 |
Training Program (Item 11)
| Detail | Information |
|---|---|
| Total Duration | 24 hours classroom |
| Classroom Training | 24 hours |
| Training Location | Market- based |
Territory Rights (Item 12)
| Detail | Information |
|---|---|
| Territory Type | exclusive |
Renewal, Termination & Transfer (Item 17)
| Detail | Information |
|---|---|
| Renewal Term | The franchise agreement is not renewable, and you should not have any expectation that you will be granted any right to operate the hotel under our brand after the expiration of the term.2 |
| Termination for Cause | We can terminate if (i) you fail to cure any curable default or there exists any non-curable default (in each case, as described below) or (ii) you or an affiliate of yours sell(s) or lease(s) the hot |
Financing (Item 10)
| Detail | Information |
|---|---|
| Financing Available | No |
| Description | Does not offer financing. |
Fairfield by Marriott Franchise Earnings — Item 19
Fairfield by Marriott does not include an Item 19 financial performance representation in their FDD. Contact information for current and former franchisees is listed in Item 20 of the FDD.
Fairfield by Marriott Litigation & Risk Flags
Litigation and bankruptcy data is sourced from Items 3 and 4 of the FDD. Always verify current status directly from the most recent FDD.
Fairfield by Marriott System Growth
Fairfield by Marriott currently operates 1105 franchised locations and 1 company-owned units. Unit count data is sourced from Item 20 of the FDD.
Unit History (Item 20)
| Year | Opened | Closed | Total |
|---|---|---|---|
| 2019 | 994 | ||
| 2019 | 7 | ||
| 2019 | 1001 |
Fairfield by Marriott Franchise — FAQ
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