About Gecko Hospitality/Gecko Executive Hospitality Franchise
Gecko Hospitality is a management recruiting franchise serving the restaurant and hospitality industries.
Franchising since 2003, the brand connects restaurants, hotels, resorts, country clubs, casinos, and other hospitality businesses with qualified management talent through a specialized recruiting process developed over two decades of industry experience.
The initial franchise fee ranges from $30,000 to $50,000, depending on the brand tier selected.
Gecko Hospitality/Gecko Executive Hospitality Franchise Cost & Fees
| Fee Type | Amount | Notes |
|---|---|---|
| Initial Franchise Fee | $30,000 - $50,000 | One-time payment upon signing |
| Royalty Fee | 10% of total Gross Sales of gross sales | Ongoing; paid monthly |
| Marketing/Ad Fund | 4% of total gross sales | National brand fund |
| Total Investment Range | $49,085 – $84,960 | Includes build-out, inventory, working capital |
The investment range of $49K–$85K reflects variability in build-out costs, store size, lease terms, and market. The combined royalty (10% of total Gross Sales) and marketing fee (4% of total gross sales) are ongoing costs paid as a percentage of gross sales.
Investment Breakdown (Item 7)
| Item | Low | High |
|---|---|---|
| Initial Franchise Fee | $30,000 | $50,000 |
| Travel and Living Expenses while Training | $1,500 | $2,500 |
| Real Estate and Improvements | $0 | $0 |
| Office Furniture | $300 | $500 |
| Office Equipment including computer equipment | $1,500 | $3,000 |
| Certified Professional Consultant (CPC) Certification | $550 | $550 |
| Office Supplies | $500 | $750 |
| High-Speed Internet Access Service (first 3 months) | $250 | $375 |
| Licenses/Deposits | $1,100 | $2,100 |
| Applicant Tracking System Software (first 3 months) | $435 | $435 |
| Legal & Miscellaneous Expenses | $1,500 | $2,000 |
| Advertising/Promotion/Grand Opening Materials | $500 | $1,000 |
| Insurance | $950 | $1,750 |
| Additional Funds (3 months) | $10,000 | $20,000 |
Additional Fees (Item 6)
| Fee Type | Amount |
|---|---|
| Transfer Fee | 20% of the then-current Franchise Fee; $2,500 for each unopened franchise (Multiple Unit Development Agreement); 20% of the then-current Initial Franchise Fee for each operating Franchised Business (Multiple Unit Development Agreement) |
| Renewal Fee | 10% of the then-current Franchise Fee |
| Technology Fee | $145 per month |
| Audit Fee | Cost of audit plus interest on underpayment |
| Minimum Royalty | 10% of Minimum Sales Performance per year |
| Special Marketing Assessment | Up to $1,000 annually |
| Additional Training | $500 per day, per person |
| Proposed Supplier Examination Costs | $100 to $500 |
| Costs and Attorneys’ Fees | Will vary under the circumstances |
| Non-compliance Fee | $100 |
| Interest | 18% per year or the maximum contract rate of interest permitted by governing law, whichever is less. |
| Violation of Non-competition covenant | Fee equal to our then-current initial franchise fee plus 25% of competitive business gross sales until expiration of the non-compete period. |
| Interim Recruiter Replacement | A total of 75% of fees collected for this service |
| Indemnification | Will vary under the circumstances |
| Liquidated Damages | Will vary under the circumstances |
| Failure to Maintain Insurance | Cost of insurance and, if not obtained by you, our procurement expense. |
| Internet Employment Advertising | $243.83 – $835.01, estimate based on prior year activity |
| Administrative Fee | $110 per month |
| Insurance | Will vary under the circumstances based on annual plan premium |
| Non-disclosure Fee | Forfeiture of commission and $1,000 per instance paid into the Marketing Fund |
| Multiple Unit Extension Fee | $3,000 per extension |
Training Program (Item 11)
| Detail | Information |
|---|---|
| Total Duration | two weeks |
| Classroom Training | 38 hours |
| On-the-Job Training | 32 hours |
| Training Location | Fort Myers, Florida (corporate office) and your office |
| Additional Training | We provide you with additional training programs that we may develop in the future. There is no charge for programs you must attend, but you must pay the costs and expenses you and anyone attending with you incur. |
Territory Rights (Item 12)
| Detail | Information |
|---|---|
| Territory Type | non-exclusive |
| Exclusive Territory | No |
| Territory Size | ranging from a minimum population of 2,000,000 to a maximum population of 6,250,000 |
| Description | The territory will be based on population and drawn upon geographic boundaries. You may locate the business office of your Franchised Business anywhere within your Designated Territory as long as you advise GDC in advance. |
Renewal, Termination & Transfer (Item 17)
| Detail | Information |
|---|---|
| Initial Term | eight years |
| Renewal Term | two additional successive five year terms |
| Renewal Fee | 10% of the then-current Initial Franchise Fee |
| Renewal Conditions | Provide written notice of election to renew 6-12 months prior to term end; not in default of any agreement with franchisor or affiliates; not received three or more default notices; all monetary obligations satisfied; execute then-current standard franchise agreement; execute general release (unless prohibited by state law); attend and complete retraining/refresher programs; perform required replacements and upgrading to conform to new GECKO franchised businesses specifications. |
| Transfer Fee | 20% of the then-current Initial Franchise Fee |
| Transfer Conditions | All obligations assumed by transferee; all ascertained debts paid; not in default of any agreement; proposed transferee does not operate or participate in a similar business (except for other GDC franchisees); proposed transferee meets all new franchisee requirements (good reputation, character, experience, business acumen, financial strength, ability to devote full time); proposed transfer price and terms deemed reasonable by franchisor; proposed transferee executes then-current standard franchise agreement and ancillary agreements; execute general release (unless prohibited by state law); pay non-refundable Transfer Fee. |
| Termination for Cause | Failure to remit payments; failure to establish, equip, maintain, or update business; failure to submit financial reports or allow access to records; failure to operate according to Operations Manual or use approved products/suppliers; failure to obtain prior written approval/consent; failure to accurately record sales; breach of any other covenant; failure to open business within nine months; failure to comply with third-party agreements; failure to consistently pay debts; failure to have required full-time recruiters; failure to perform services satisfactorily; failure to comply with Minimum Sales Performance. Also includes non-curable defaults like abandonment, misuse of licensed rights, intentional underreporting of sales, violation of laws, material misrepresentation, unauthorized transfer, disclosure of trade secrets, engaging in adverse activity, felony conviction, failure to satisfy judgments, failure to maintain independent contractor status, material breach that cannot be cured, interest in competing business, failure to attend mandatory meetings or conference calls. |
| Non-Compete Period | two years |
| Non-Compete Details | During the term of the agreement and for two years after termination/expiration, you (and persons controlling, controlled by or under common control with you) shall not directly or indirectly solicit/divert business/clients/candidates to a competitor, or own/manage/invest in/advise/consult with/be employed by any business substantially similar to GECKO HOSPITALITY® within a fifty (50) mile radius of your former Franchised Business or any other GECKO franchised business. |
Operations & Supply (Items 8 & 15)
| Detail | Information |
|---|---|
| Owner-Operator Required | Yes |
| Participation Details | You, if you are an individual or if you are a legal business entity, one of your principal owners must devote a full time equivalent of at least 40 hours per work week defined as Monday through Friday, 9:00 a.m. to 5:00 p.m. and use best efforts to personally and carefully monitor the performance of and be fully responsible for any person who is actively involved in the management or operation of the Franchised Business and cannot be the person performing this function for another GDC franchise or Franchised Business at the same time. Any person who is actively involved in the management or operation of the Franchised Business must devote their full time effort of at least 40 hours per work week to the operation of your Franchised Business. You or your principal owner and any person actively involved in the management or operation of the Franchised Business must not engage in any other employment or business during the business hours set forth in the Operations Manual, or perform any other activities including outside contract work. |
| Required Suppliers | You must purchase equipment and operating supplies under specifications in our Operations Manual from suppliers approved by GDC. You must use the applicant tracking software and high-speed internet access services as designated by GDC in the Operations Manual. |
| Supply Restrictions | We reserve the right to require you to purchase all merchandise and supplies bearing the trademarks and those which we may develop in the future. All merchandise and supplies bearing trademarks will be purchased either directly from GDC or from suppliers that we designate. |
| Franchisor Revenue from Suppliers | In 2021, Gecko Hospitality, Inc. realized $106,259 in revenue from providing this support service, which accounted for 1% of its total revenues of $10,782,581. |
Financing (Item 10)
| Detail | Information |
|---|---|
| Financing Available | No |
| Description | We do not offer direct or indirect financing. We do not guarantee your note, lease, or obligation. |
Gecko Hospitality/Gecko Executive Hospitality Franchise Earnings — Item 19
Gecko Hospitality/Gecko Executive Hospitality does not include an Item 19 financial performance representation in their FDD. Contact information for current and former franchisees is listed in Item 20 of the FDD.
Gecko Hospitality/Gecko Executive Hospitality Litigation & Risk Flags
Litigation and bankruptcy data is sourced from Items 3 and 4 of the FDD. Always verify current status directly from the most recent FDD.
Gecko Hospitality/Gecko Executive Hospitality System Growth
Gecko Hospitality/Gecko Executive Hospitality currently operates 93 franchised locations and 2 company-owned units. Unit count data is sourced from Item 20 of the FDD.
Unit History (Item 20)
| Year | Opened | Closed | Total |
|---|---|---|---|
| 2019 | 7 | 3 | 91 |
| 2020 | 5 | 2 | 94 |
| 2021 | 1 | 0 | 95 |
Transfers: 40 | Closures: 5
State Registrations
Registered in 14 states: CA, HI, IL, IN, MD, MI, MN, NY, ND, RI, SD, VA, WA, WI
Franchisor Financials (Item 21)
Audited by CDM Financials, LLC for year ending December 31st.
Gecko Hospitality/Gecko Executive Hospitality Franchise — FAQ
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