About M BROWZ Franchise
M BROWZ is a beauty and personal care spa franchise offering fast, affordable, and effective services including eyebrow shaping, lash treatments, semi permanent makeup, facials, and waxing.
Each spa is staffed by trained professionals who deliver high quality beauty treatments in a welcoming, efficient environment designed for clients seeking convenient, expert care.
The franchise fee is $40,000, and M BROWZ has been franchising since 2024.
M BROWZ Franchise Cost & Fees
Minimum Investment
$273K
Average Investment
$357K
Maximum Investment
$440K
| Fee Type | Amount | Notes |
|---|---|---|
| Initial Franchise Fee | $40,000 | One-time payment upon signing |
| Royalty Fee | 5% of Gross Sales of gross sales | Ongoing; paid monthly |
| Marketing/Ad Fund | 2% of Gross Sales (Brand Fund Contribution) | National brand fund |
| Total Investment Range | $273,465 – $439,900 | Includes build-out, inventory, working capital |
The investment range of $273K–$440K reflects variability in build-out costs, store size, lease terms, and market. The combined royalty (5% of Gross Sales) and marketing fee (2% of Gross Sales (Brand Fund Contribution)) are ongoing costs paid as a percentage of gross sales.
Investment Breakdown (Item 7)
| Item | Low | High |
|---|---|---|
| Initial Franchise Fee | $0 | $40,000 |
| Construction and Leasehold Improvements | $160,000 | $225,000 |
| Furniture Fixtures and Equipment | $35,000 | $55,000 |
| Signage (interior and exterior) | $5,000 | $8,000 |
| POS System | $4,000 | $6,000 |
| Opening Inventory | $5,000 | $10,000 |
| Rent Deposit | $2,500 | $3,900 |
| Utility Deposits | $165 | $250 |
| Insurance Deposits | $1,500 | $2,550 |
| Pre-opening Travel Expense | $1,500 | $3,500 |
| Grand Opening Advertising | $8,000 | $10,000 |
| Digital Start Up Fee | $2,000 | $2,000 |
| Professional Fees | $15,000 | $17,000 |
| Business Permits and Licenses | $1,200 | $1,700 |
| Technology Fee | $100 | $2,000 |
| Printing, Stationery and Office Supplies | $2,500 | $3,000 |
| Additional Funds – 3 months | $30,000 | $50,000 |
Additional Fees (Item 6)
| Fee Type | Amount |
|---|---|
| Transfer Fee | 50% of the then current Initial Franchise Fee, with a minimum of $15,000 |
| Renewal Fee | 25% of the then-current Initial Franchise Fee, subject to an $8,125 minimum |
| Technology Fee | $50 per week until construction, then $100 per week |
| Audit Fee | Costs and expenses |
| Local Advertising Marketing and Promotional Expenditures | Minimum of $2,000 per month for months 3-12 of operation, then $500 per month |
| Interest and Late Fee | 1.5% per month or highest rate allowed by law, $100 per day (max $500/month) |
| Relocation Fee | Costs and expenses we incur |
| Testing or Supplier Approval Fee | $500 (refunded if approved for entire System) |
| Gift Card Program | Approximately 3% service fee |
| Additional Training | Currently $1,000 per person per week plus expenses incurred |
| Legal fees and expenses | Costs and expenses |
| Management Fee | 20% of Gross Sales plus expenses (if franchisor operates due to disability, death, etc.) |
| Indemnification | Amount of any claim, liability or loss we incur |
| Reimbursement of Costs and Expenses | Costs and expenses |
| Manual Replacement Fee | $500 |
| Post-Termination or Post-Expiration Expenses | Costs and expenses |
| Inventory | Wholesale prices established by us or our affiliates |
Training Program (Item 11)
| Detail | Information |
|---|---|
| Total Duration | Typically four (4) days |
| Classroom Training | 41 hours |
| On-the-Job Training | 39 hours |
| Training Location | Toledo, Ohio (Franchisor's designated training facility or affiliate-owned spas) |
| Additional Training | Franchisor may require additional training programs and/or refresher courses (up to 5 days annually) for franchisee and Designated Manager. Franchisee is responsible for costs and expenses incurred for attending, and a fee of $1,000 per person per week for additional training provided by franchisor. |
Territory Rights (Item 12)
| Detail | Information |
|---|---|
| Territory Type | Non-exclusive, Designated Territory |
| Exclusive Territory | No |
| Territory Size | Smaller of a three (3) mile radius or an area with a daytime population of 60,000 people (for standalone locations outside malls). For major metropolitan downtown areas, limited to a three (3) block radius. |
| Description | Once a Premises is approved, a Designated Territory is defined where the franchisor will not open or license another M BROWZ® Spa. The size varies based on location and demographics. For mall/enclosed areas, it's the enclosed area. For standalone, it's the smaller of a 3-mile radius or 60,000 daytime population. For major downtown, it's a 3-block radius. Franchisor reserves the right to operate Spas at Non-Traditional Sites within the Designated Territory and other channels of distribution or competitive brands. |
Renewal, Termination & Transfer (Item 17)
| Detail | Information |
|---|---|
| Initial Term | 10 years |
| Renewal Term | Two (2) additional, successor 10-year terms |
| Renewal Fee | 25% of the then-current Initial Franchise Fee, subject to an $8,125 minimum |
| Renewal Conditions | Must not have uncured material defaults (monetary or otherwise), not received more than 3 default notices in 12 months, execute current franchise agreement (may have different terms/higher fees), pay successor agreement fee, attend refresher training, execute general release, participate in all procedures/promotions, and agree to refurbish Premises. |
| Transfer Fee | 50% of the then-current Initial Franchise Fee, with a minimum of $15,000 |
| Transfer Conditions | All monetary obligations satisfied, cure all existing defaults, execute general release, provide executed purchase agreement, transferee assumes obligations, transferee meets franchisor's qualifications/criteria, transferee executes current franchise agreement, transferee pays transfer fee and completes training, comply with post-term obligations, obtain permits/licenses, lessors consent to assignment, transfer complies with laws, purchase price not burdensome, request franchisor provide FDD to transferee, franchisor has right to disclose information to transferee. |
| Termination for Cause | Franchisor may terminate with notice for various breaches, including fraud, failure to complete training, repeated defaults (3+ notices in 12 months), violation of non-compete, misuse of proprietary marks/confidential information/software, default on other agreements with franchisor/affiliates/suppliers, default on lease, failure to open on time, abandonment, failure to provide access to computer system/registers, failure to pay amounts owed, non-compliance with laws/regulations, failure to obtain licenses, felony conviction, personal use of business assets, insufficient EFT funds (3+ times in 12 months), repeated health/zoning violations, or operating in a hazardous manner. |
| Non-Compete Period | During the term of the agreement and for a period of two (2) years after termination/expiration/transfer |
| Non-Compete Details | During term: Franchisee, principals, owners, guarantors, immediate family cannot own, operate, be employed by, or be involved with a Competing Business (hair removal, waxing, facials, eyebrow services, lash extensions, permanent makeup, etc.) or divert customers/employees. After term: Same restrictions for 2 years, geographically limited to the Premises, Designated Territory, or within a 25-mile radius of either, or any other M BROWZ® Spa. Also prohibited from soliciting former customers, contacting suppliers for competitive purposes, or soliciting employees. |
Operations & Supply (Items 8 & 15)
| Detail | Information |
|---|---|
| Owner-Operator Required | No |
| Participation Details | Franchisor recommends personal participation in day-to-day operations. Franchisee may hire a Designated Manager with franchisor approval. If multiple businesses, each Spa needs a trained Designated Manager. Franchisee controls all employment decisions. |
| Required Suppliers | Yes, for build-out project management, uniforms, products and inventory bearing the Proprietary Marks, the point-of-sale system, gift card redemption, and all skin care products. Our affiliate, ROWZ, LLC, is currently the approved supplier of M BROWZ branded products. |
| Supply Restrictions | Franchisee must purchase items from approved suppliers, which may include franchisor or its affiliates. Franchisor may develop proprietary products and require franchisees to purchase them. Franchisee needs prior written approval for non-approved products/services or alternative suppliers, subject to an evaluation fee and compliance with specifications. |
| Franchisor Revenue from Suppliers | In the fiscal year ending December 31, 2023, we and our affiliates did not receive revenue from required purchases. We reserve the right to derive revenue from any purchases and may negotiate supply contracts and receive payments/compensation from approved suppliers. |
Financing (Item 10)
| Detail | Information |
|---|---|
| Financing Available | No |
| Description | We do not offer direct or indirect financing. We do not guarantee your note, lease or obligation. |
M BROWZ Franchise Earnings — Item 19
M BROWZ does not make an Item 19 financial performance representation in their FDD. This means they do not disclose revenue, profit, or earnings data for franchised locations. Before investing, ask the franchisor directly for franchisee contact information so you can speak with existing owners about their actual financial performance.
M BROWZ does not include an Item 19 financial performance representation in their FDD. Contact information for current and former franchisees is listed in Item 20 of the FDD.
M BROWZ Litigation & Risk Flags
Clean Litigation RecordM BROWZ has no pending litigation actions listed in their FDD. There is also no bankruptcy history disclosed.
Litigation and bankruptcy data is sourced from Items 3 and 4 of the FDD. Always verify current status directly from the most recent FDD.
M BROWZ System Growth
Total Units
2
Franchised
0
Company-Owned
2
M BROWZ currently operates 0 franchised locations and 2 company-owned units. Unit count data is sourced from Item 20 of the FDD.
Unit History (Item 20)
| Year | Opened | Closed | Total |
|---|---|---|---|
| 2022 | 0 | 0 | 1 |
| 2023 | 1 | 0 | 2 |
| 2024 | 0 | 0 | 2 |
Transfers: 0 | Closures: 0
State Registrations
Registered in 14 states: CA, HI, IL, IN, MD, MI, MN, NY, ND, RI, SD, VA, WA, WI
Franchisor Financials (Item 21)
0
Net Income
$-20,081
Total Assets
$169
Audited by William Vaughan Company for year ending December 31.
M BROWZ Franchise — FAQ
The total investment to open a M BROWZ franchise ranges from $273,465 to $439,900, per their Franchise Disclosure Document. This includes the initial franchise fee of $40,000. The investment covers build-out, inventory, equipment, signage, working capital, and other startup costs.
M BROWZ charges a royalty fee of 5% of Gross Sales of gross sales, plus a 2% of Gross Sales (Brand Fund Contribution) contribution to the marketing/advertising fund. These fees are paid on an ongoing basis.
You can download the M BROWZ Franchise Disclosure Document free on this page. The FDD is a public document filed with state franchise registries. Always also request the current FDD directly from M BROWZ to ensure you have the most up-to-date version.
M BROWZ does not provide an Item 19 financial performance representation in their FDD, which means they do not disclose franchisee revenue or earnings data. Prospective investors should contact existing franchisees directly (listed in Item 20 of the FDD) to gather real-world financial performance information.
M BROWZ has been franchising since 2024. The FDD shows an investment range of $273,465-$439,900, a 5% of Gross Sales royalty, and includes an Item 19 earnings disclosure. There is no pending litigation. Review the full FDD and contact current franchisees listed in Item 20 before making any investment decision.
The franchise fee is $40,000 and the total investment ranges from $273,465 to $439,900 depending on location size and market. Contact the franchisor directly for current net worth and liquid capital requirements, territory availability, and application details.
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Data Source & Disclaimer: This website is for informational purposes only. It is not an offer to sell or buy a franchise. This profile is based on publicly available FDD data sourced from state franchise registry filings. All information is for research purposes only and does not constitute legal, financial, or investment advice. Data may be outdated or contain errors. Always obtain the current FDD directly from M BROWZ and consult a qualified franchise attorney before making any investment decision. FranchiseOverview.com is operated by Franchising Compliance, LLC and is not affiliated with M BROWZ or any of its subsidiaries. To report an inaccuracy: info@franchiseoverview.com