About MaidThis Franchise
MaidThis is a cleaning referral agency franchise focused on providing cleaning services to residential properties and vacation rentals booked through platforms like Airbnb and VRBO.
The brand connects property owners and guests with professional cleaning services, filling a critical need in the fast growing short term rental market where consistent turnover cleaning is essential.
The franchise fee is $39,000, and MaidThis has been franchising since 2023 under NVP Business Ventures LLC.
MaidThis Franchise Cost & Fees
| Fee Type | Amount | Notes |
|---|---|---|
| Initial Franchise Fee | $39,000 | One-time payment upon signing |
| Royalty Fee | 6% of Gross Sales of gross sales | Ongoing; paid monthly |
| Marketing/Ad Fund | 2% of Gross Sales, which may increase up to 3% | National brand fund |
| Total Investment Range | $50,400 – $72,650 | Includes build-out, inventory, working capital |
The investment range of $50K–$73K reflects variability in build-out costs, store size, lease terms, and market. The combined royalty (6% of Gross Sales) and marketing fee (2% of Gross Sales, which may increase up to 3%) are ongoing costs paid as a percentage of gross sales.
Investment Breakdown (Item 7)
| Item | Low | High |
|---|---|---|
| Initial Franchise Fee | $39,000 | $39,000 |
| Rent (3 Months) and Security Deposit | $0 | $1,200 |
| Utility Deposits | $0 | $250 |
| Furniture and Fixtures | $0 | $500 |
| Equipment and Office Set Up | $0 | $2,500 |
| Office Supplies | $50 | $200 |
| Software | $500 | $1,500 |
| Professional Fees | $1,000 | $4,000 |
| Insurance | $500 | $2,000 |
| Business Licenses, Registrations & Permits | $100 | $1,000 |
| Grand Opening Marketing | $6,000 | $9,000 |
| Training Expenses | $250 | $2,500 |
| Additional Funds (3 Months) | $3,000 | $9,000 |
Additional Fees (Item 6)
| Fee Type | Amount |
|---|---|
| Transfer Fee | 75% of then-current Initial Franchise Fee or 50% if transferee is existing franchisee; $1,500 for internal share transfers |
| Renewal Fee | $5,000 |
| Technology Fee | $150 per month |
| Audit Fee | Actual cost of audit |
| Local Marketing Requirement | Greater of $1,000 per month or 5% of Gross Sales |
| Co-op Advertising | Up to 3% of Gross Sales (if established) |
| Initial Training Fee (additional people) | $1,000 |
| Additional and/or Refresher Training | $500 per day plus expenses |
| Digital Marketing Package | Between $750 and $1,500 per month |
| Annual Conference | $1,000 per attendee |
| Insufficient Funds | $250 per incident |
| Interest on Late Payments | Higher of 18% per annum or maximum permitted by law |
| Late Report Fee | $100 per occurrence |
| Attorney Fees and Costs | Reimbursement of our actual fees and costs |
| Indemnification | Actual costs of indemnification |
| Insurance | Will vary according to circumstance |
| Shortfall Fee | Difference between actual annual Royalty Fees paid and Royalty Fees that should have been paid had Minimum Performance Requirement been satisfied |
Training Program (Item 11)
| Detail | Information |
|---|---|
| Total Duration | Approximately five (5) days |
| Classroom Training | 24 |
| On-the-Job Training | 16 |
| Training Location | Our designated training facility in Los Angeles, CA or another location that we designate, including virtual training |
| Additional Training | Up to five (5) days per year, we may require you and your Designated Manager(s) and/or employees/personnel, to attend such training at our then-current Tuition Fee for providing such training. |
Territory Rights (Item 12)
| Detail | Information |
|---|---|
| Territory Type | Exclusive |
| Exclusive Territory | Yes |
| Territory Size | Not explicitly defined by a fixed size, but by demographic and geographic factors. |
| Description | Generally, each Territory is determined by number of households, population, population density, market conditions, and other such factors as we may consider, as determined at the time you enter the Franchise Agreement using the most recent statistics and by metropolitan or statistical boundaries, street boundaries, zip codes or housing subdivisions or other criteria we choose. |
Renewal, Termination & Transfer (Item 17)
| Detail | Information |
|---|---|
| Initial Term | Five (5) years |
| Renewal Term | Three (3), successive five (5) year terms |
| Renewal Fee | $5,000 |
| Renewal Conditions | (a) notify us of your intent to renew at least ninety (90) days but no more than one hundred and eighty (180) days, prior to expiration of the current term; (b) demonstrate that you have the right to operate the MaidThis Business from the Approved Location for the duration of the renewal term; (c) not be in breach of any agreements with us, our affiliates, or our major suppliers and vendors; (d) have satisfied the Minimum Performance Requirements each year of your Term (e) satisfy all monetary obligations to us, our affiliates, and our major suppliers and vendors; (f) sign our then-current form of franchise agreement, which may contain materially different terms than your Franchise Agreement; (g) satisfy our then-current training requirements for renewal franchisees; (h) sign a general release; (i) pay us a renewal fee of $5,000; and (j) have consistently satisfied the Minimum Performance Requirement. |
| Transfer Fee | 75% of then-current Initial Franchise Fee or 50% if transferee is existing franchisee; $1,500 for internal share transfers |
| Transfer Conditions | All of Franchisee’s accrued monetary obligations to Franchisor, Franchisor’s affiliates, and Franchisor’s designated suppliers and vendors, are satisfied; Franchisee must cure all existing defaults under this Agreement, or any other agreement between Franchisee and Franchisor, Franchisor’s affiliates, or Franchisor’s designated suppliers and vendors, within the period permitted for cure, and must have substantially complied with such agreements during their respective terms; Franchisee and Franchisee’s principals (if Franchisee is a partnership, corporation or limited liability company), and the transferee (if it has had any previous relationship with Franchisor or Franchisor’s affiliates), must execute a general release under seal, in a form satisfactory to Franchisor, of any and all claims against Franchisor and Franchisor’s affiliates and their respective officers, directors, shareholders and employees, in their corporate and individual capacities; provided, however, the release shall not be inconsistent with any applicable state statute regulating franchising; Franchisee or transferee shall provide Franchisor a copy of the executed purchase agreement relating to the proposed transfer with all supporting documents and schedules, including transferee’s assumption of and agreement to faithfully perform all of Franchisee’s obligations under this Agreement; The transferee shall demonstrate to Franchisor’s satisfaction that he or she meets Franchisor’s educational, managerial and business standards; possesses a good moral character, business reputation and credit rating; has the aptitude and ability to conduct the business to be transferred; and has adequate financial resources and capital to meet the performance obligations under this Agreement; provided, however, transferee shall not be in the same business as Franchisor either as licensor, franchisor, independent operator or licensee of any other cleaning or maid services business or franchise System which is similar in nature or in competition with Franchisor, except that the transferee may be an existing System franchisee; The transferee shall execute Franchisor’s then-current form of franchise agreement for the unexpired term of this Agreement; Franchisee or transferee shall pay Franchisor a transfer fee equal to: fifty percent (50%) of the then-current Initial Franchise Fee if transferring to an existing MaidThis franchisee approved by Franchisor; $1,500 if transferring shares between existing owners that have already been approved by Franchisor or if Franchisee is adding a shareholder that does not change the majority ownership in the franchisee entity; or seventy-five (75%) of our then-current Initial Franchise Fee otherwise; The transferee shall satisfactorily complete Franchisor’s training program at the transferee’s sole expense within the time frame required by Franchisor; Franchisee (and Franchisee’s principals if Franchisee is a partnership, corporation or limited liability company), and the members of their respective families must comply with the post-termination provisions of this Agreement; The transferee must obtain, within the time limits set by Franchisor, and maintain thereafter, all permits and licenses required for the operation of the MaidThis Business; To the extent required by the terms of any leases or other agreements, the lessors or other parties must have consented to the proposed transfer; The transfer must be made in compliance with any laws that apply to the transfer, including state and federal laws governing the offer and sale of franchises; The purchase price and terms of the proposed transfer are not so burdensome to the prospective transferee as to impair or materially threaten its future operation of the MaidThis Business and the transferee’s performance under its franchise agreement; Franchisee must request that Franchisor provide the prospective transferee with Franchisor’s current form of franchise disclosure document; Franchisor’s approval of the transfer shall not constitute a waiver of any claims Franchisor may have against Franchisee; Franchisor may disclose to any prospective transferee such revenue reports and other financial information concerning Franchisee and Franchisee’s MaidThis Business that Franchisee supplied to Franchisor; In any event, Franchisor may withhold or condition Franchisor’s consent to any transfer as Franchisor deems appropriate based on the circumstances of the transfer or otherwise; and Franchisee is responsible for payment of all commissions or other monies due from the sale of the MaidThis Business if: (i) Franchisee listed the MaidThis Business with a broker; or (ii) transferee is referred to Franchisor by a broker lead referral network or otherwise. |
| Termination for Cause | We may terminate your Franchise Agreement with cause. Specific causes include failure to pay sums owed, under-reporting, failure to open, quality control issues, criminal acts, fraud, misuse of proprietary marks, health/safety violations, non-compete violations, insolvency, abandonment, unauthorized products/services, unapproved purchases, insufficient funds, and failure to meet minimum performance requirements. |
| Non-Compete Period | Two (2) years after expiration, nonrenewal, transfer or termination |
| Non-Compete Details | During the term of the agreement, you may not own, maintain, engage in, be employed by, lend money to, extend credit to or have any interest in any business providing residential maid or cleaning services or commercial cleaning services (except for corporate offices), or any other business offering products and services offered or authorized for sale by System franchisees (a “Competing Business”), other than any other MaidThis Business; or divert or attempt to divert any business or customer or prospect of the MaidThis Business to any Competing Business. After the term, for two (2) years, you may not enter into any business competing in whole or in part with us in granting franchises or licenses to operate a Competing Business. Also, for two (2) years after the term, you may not own, maintain, engage in, be employed by, or have any interest in any Competing Business (1) within your Territory, or (2) within a radius of twenty (20) miles of the perimeter of (i) your Territory, or (ii) any other Territory licensed by us as of the date of expiration or termination of your Franchise Agreement; or (b) interfere with our business relationships. |
Operations & Supply (Items 8 & 15)
| Detail | Information |
|---|---|
| Owner-Operator Required | Yes |
| Participation Details | You (or at least one of your principals if you are a corporation or partnership) must personally supervise the day-to-day operations of the MaidThis Business. You must devote your personal full-time attention and best efforts to the management and operation of the MaidThis Business. You may, however, delegate the day-to-day management of your MaidThis Business to a manager (the “Designated Manager”). However, the expectation is that if you hire a Designated Manager, you will still be involved in the operation of the Franchised Business. |
| Required Suppliers | We have the right to require you to purchase certain items, including but not limited to the Required Software that we designate, signage, and other equipment/inventory, from us or other suppliers or distributors approved or designated by us (“Approved Suppliers”) |
| Supply Restrictions | You may only offer Approved Products and Services from your MaidThis Business. All Approved Products and Services must meet our standards and specifications. You must use products purchased from approved suppliers solely in connection with the operation of your MaidThis Business and not for any competitive business purpose. |
| Franchisor Revenue from Suppliers | We currently receive a rebate from a software provider equating to 20% of what our franchisees spend for the software. |
Financing (Item 10)
| Detail | Information |
|---|---|
| Financing Available | No |
| Description | We do not offer direct or indirect financing. We will not guarantee your note, lease or other obligation. |
MaidThis Franchise Earnings — Item 19
Past financial performance does not guarantee future results. Individual results will vary.
MaidThis Litigation & Risk Flags
Litigation and bankruptcy data is sourced from Items 3 and 4 of the FDD. Always verify current status directly from the most recent FDD.
MaidThis System Growth
MaidThis currently operates 8 franchised locations and 2 company-owned units. Unit count data is sourced from Item 20 of the FDD.
Unit History (Item 20)
| Year | Opened | Closed | Total |
|---|---|---|---|
| 2020 | 1 | 0 | 3 |
| 2021 | 1 | 0 | 4 |
| 2022 | 6 | 0 | 10 |
Transfers: 0 | Closures: 0
State Registrations
Registered in 17 states: CA, CT, HI, IL, IN, MD, MI, MN, NY, ND, OR, RI, SD, VA, WA, WI, FL
Franchisor Financials (Item 21)
Audited by MONIS J. SIDDIQUI, CPA P.C. for year ending December 31st.
MaidThis Franchise — FAQ
Similar Cleaning & Restoration Franchises
Interested in MaidThis?
Get free info on this franchise. We will send you a detailed FDD report by email.