About Narwhal's Crafted Franchise
Narwhal's Crafted is a franchise system specializing in the sale of Specialty Beverages, primarily made-from-scratch frozen cocktails, served by knowledgeable, friendly staff in an upscale yet casual quick-serve bar setting.
Franchisees operate a Narwhal's Crafted Bar that sells premium frozen and blended alcoholic beverages, heated alcoholic beverages, barrel-aged cocktails, infused beverages, kegged and carbonated alcoholic beverages, non-alcoholic smoothies, and bottled or canned made-in-house alcoholic beverages.
The bars do not serve their own food but permit patrons to carry in food, and where allowed, locations are encouraged to be dog-friendly.
Narwhal's Crafted Franchise Cost & Fees
Minimum Investment
$884K
Average Investment
$1.4M
Maximum Investment
$1.9M
| Fee Type | Amount | Notes |
|---|---|---|
| Initial Franchise Fee | $35,000 | One-time payment upon signing |
| Royalty Fee | 8% of Gross Sales of gross sales | Ongoing; paid monthly |
| Marketing/Ad Fund | Greater of $12,000 or 2% of Gross Sales per year, plus $3,000 Grand Opening Campaign | National brand fund |
| Total Investment Range | $884,000 – $1,856,500 | Includes build-out, inventory, working capital |
The investment range of $884K–$1.9M reflects variability in build-out costs, store size, lease terms, and market. The combined royalty (8% of Gross Sales) and marketing fee (Greater of $12,000 or 2% of Gross Sales per year, plus $3,000 Grand Opening Campaign) are ongoing costs paid as a percentage of gross sales.
Investment Breakdown (Item 7)
| Item | Low | High |
|---|---|---|
| Initial Franchise Fee | $35,000 | $35,000 |
| Real Estate Lease | $18,000 | $45,000 |
| Remodel/Buildout Expense | $485,000 | $1,255,000 |
| Licenses and Permits | $2,000 | $7,000 |
| Furniture & Equipment | $250,000 | $370,000 |
| Signage and Trade Dress / Graphics | $5,000 | $25,000 |
| Systems | $10,000 | $12,500 |
| Inventory | $15,000 | $20,000 |
| Training (Your costs) | $2,000 | $3,000 |
| Additional Funds (3 months) | $50,000 | $70,000 |
| Marketing | $8,000 | $9,000 |
| Wages and withholding (pre-opening) | $4,000 | $5,000 |
Additional Fees (Item 6)
| Fee Type | Amount |
|---|---|
| Transfer Fee | $5,000 (existing franchisee) or $7,500 (new franchisee) |
| Renewal Fee | Narwhal's costs and expenses incurred in connection with the renewal |
| Audit Fee | Cost of audit plus interest at lesser of 18% per annum or highest legal rate if underpayment found |
| System Branding Fund | Not yet established; if implemented, up to 2% of Gross Sales |
| Cooperative Marketing Payments | Not yet established |
| Site Inspection Fees | Reimbursement of costs after first free inspection |
| Initial Training Fee | Free for up to 2 persons; franchisee pays travel and living expenses |
| Additional Training | Not to exceed $2,000 per year |
| Meetings | Franchisee responsible for all travel, lodging and meal costs |
| Late Charge Fee | $50 per day for late reports or payments |
| Interest | Lesser of 18% per annum or highest legal rate on late payments |
Training Program (Item 11)
| Detail | Information |
|---|---|
| Total Duration | Up to 5 days |
| Classroom Training | 25 hours |
| On-the-Job Training | 16 hours |
| Training Location | St. Louis, Missouri (at company-owned Bar) |
| Additional Training | Narwhal's may periodically offer refresher courses, update courses, and special intensive training. Up to 2 mandatory courses per year, not exceeding $2,000 per year. Annual meetings also required. |
Territory Rights (Item 12)
| Detail | Information |
|---|---|
| Territory Type | Exclusive |
| Exclusive Territory | Yes |
| Territory Size | Defined by zip codes or radius from approved site |
| Description | Protected Area defined on Exhibit I to the Franchise Agreement. No other Narwhal's Crafted Bar will be located within the Area during the franchise term. Exclusivity is not contingent on performance thresholds. Narwhal's reserves rights to operate outside the Area, sell products under different marks inside the Area, and sell via internet/mail order within the Area. |
Renewal, Termination & Transfer (Item 17)
| Detail | Information |
|---|---|
| Initial Term | 10 years |
| Renewal Term | Two additional successive terms of 5 years each (10 years maximum) |
| Renewal Fee | Narwhal's costs and expenses incurred in connection with the renewal |
| Renewal Conditions | Must notify 180-270 days prior, be in compliance, complete training, sign then-current franchise agreement (terms may differ materially), remodel/reequip to current standards, sign general release, attain satisfactory quality review scores, reimburse Narwhal's expenses |
| Transfer Fee | $5,000 (existing franchisee) or $7,500 (new franchisee) |
| Transfer Conditions | New franchisee must qualify, transfer fee paid, assume lease, all amounts owed paid, release signed, current franchise agreement signed, franchise not in default, transferee completes training, material terms approved, right of first refusal waived, transferee to remodel/reequip |
| Termination for Cause | 10 days to cure monetary defaults, 30 days to cure non-monetary defaults. Non-curable defaults include lease termination, repeated underreporting of Gross Sales, threat to public, breach of non-compete, no insurance, felony conviction, premises closed 3+ consecutive days, bankruptcy, unapproved transfers, misuse of trademark, false statements on application |
| Non-Compete Period | 24 months |
| Non-Compete Details | No involvement in competing business within 30 mile radius of any current or prior Narwhal's Bar during and for 24 months after termination. No solicitation of customers. No association with competing franchise system or manufacturer of Specialty Beverages during term. |
Operations & Supply (Items 8 & 15)
| Detail | Information |
|---|---|
| Owner-Operator Required | Yes |
| Participation Details | At least one Principal must participate in daily operations with on-premises supervision. A full-time General Manager who has completed Narwhal's initial training is required. Each Bar must have its own dedicated General Manager if franchisee owns multiple locations. |
| Required Suppliers | Ingredients for Specialty Beverages must be purchased from Narwhal's approved sources. All graphics, signs, marketing materials, fixtures, point of sale systems, equipment, furniture, and products bearing the Narwhal's brand must be purchased from Narwhal's or approved suppliers. |
| Supply Restrictions | Franchisee must use only approved suppliers. To use an alternative supplier, franchisee must submit specifications and samples for Narwhal's approval within 30 days. Narwhal's reserves the right to designate sole suppliers. |
| Franchisor Revenue from Suppliers | Supplier rebates estimated to range from 0% to 3% of the price paid by franchisees |
Financing (Item 10)
| Detail | Information |
|---|---|
| Financing Available | No |
| Description | Narwhal's does not offer any direct or indirect financing. Narwhal's does not guarantee leases, third-party financing, or any other obligation. |
Narwhal's Crafted Franchise Earnings — Item 19
Average Revenue
$2.0M
Median Revenue
$2.0M
Revenue Range
$1.7M – $2.2M
Sample Size
2 units
Past financial performance does not guarantee future results. Individual results will vary.
Narwhal's Crafted Litigation & Risk Flags
Clean Litigation RecordNarwhal's Crafted has no pending litigation actions listed in their FDD. There is also no bankruptcy history disclosed.
Litigation and bankruptcy data is sourced from Items 3 and 4 of the FDD. Always verify current status directly from the most recent FDD.
Narwhal's Crafted System Growth
Total Units
3
Franchised
0
Company-Owned
3
Narwhal's Crafted currently operates 0 franchised locations and 3 company-owned units. Unit count data is sourced from Item 20 of the FDD.
Unit History (Item 20)
| Year | Opened | Closed | Total |
|---|---|---|---|
| 2022 | 0 | 0 | 2 |
| 2023 | 0 | 0 | 2 |
| 2024 | 1 | 0 | 3 |
Transfers: 0 | Closures: 0
State Registrations
Registered in 1 states: IL
Franchisor Financials (Item 21)
Revenue
$2K
Net Income
$-45,720
Total Assets
$192K
Audited by Maher & Company PC for year ending December 31.
Narwhal's Crafted Franchise — FAQ
The total investment to open a Narwhal's Crafted franchise ranges from $884,000 to $1,856,500, per their Franchise Disclosure Document. This includes the initial franchise fee of $35,000. The investment covers build-out, inventory, equipment, signage, working capital, and other startup costs.
Narwhal's Crafted charges a royalty fee of 8% of Gross Sales of gross sales, plus a Greater of $12,000 or 2% of Gross Sales per year, plus $3,000 Grand Opening Campaign contribution to the marketing/advertising fund. These fees are paid on an ongoing basis.
You can download the Narwhal's Crafted Franchise Disclosure Document free on this page. The FDD is a public document filed with state franchise registries. Always also request the current FDD directly from Narwhal's Crafted to ensure you have the most up-to-date version.
According to the Item 19 financial performance representation in their FDD, Narwhal's Crafted franchise owners report average revenue of $2.0M and median revenue of $2.0M. This is based on a sample of 2 units. Past performance does not guarantee future results.
Narwhal's Crafted has been franchising since 2021. The FDD shows an investment range of $884,000-$1,856,500, a 8% of Gross Sales royalty, and includes an Item 19 earnings disclosure. There is no pending litigation. Review the full FDD and contact current franchisees listed in Item 20 before making any investment decision.
The franchise fee is $35,000 and the total investment ranges from $884,000 to $1,856,500 depending on location size and market. Contact the franchisor directly for current net worth and liquid capital requirements, territory availability, and application details.
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Data Source & Disclaimer: This website is for informational purposes only. It is not an offer to sell or buy a franchise. This profile is based on publicly available FDD data sourced from state franchise registry filings. All information is for research purposes only and does not constitute legal, financial, or investment advice. Data may be outdated or contain errors. Always obtain the current FDD directly from Narwhal's Crafted and consult a qualified franchise attorney before making any investment decision. FranchiseOverview.com is operated by Franchising Compliance, LLC and is not affiliated with Narwhal's Crafted or any of its subsidiaries. To report an inaccuracy: info@franchiseoverview.com