About The Oceanaire Realty Franchise
The Oceanaire Realty is a real estate brokerage franchise that focuses on coastal and waterfront property markets.
The brand serves buyers and sellers in beach communities and shoreline regions, bringing specialized knowledge of coastal real estate dynamics to a niche that requires unique expertise.
The Oceanaire Realty has been franchising since 2022.
The Oceanaire Realty Franchise Cost & Fees
Minimum Investment
$82K
Average Investment
$113K
Maximum Investment
$145K
| Fee Type | Amount | Notes |
|---|---|---|
| Initial Franchise Fee | $25,000 | One-time payment upon signing |
| Royalty Fee | 5.5% of Gross Commissions of gross sales | Ongoing; paid monthly |
| Marketing/Ad Fund | Currently, 0.5% of Gross Commissions, may increase up to 1.5% of Gross Commissions | National brand fund |
| Total Investment Range | $81,700 – $144,850 | Includes build-out, inventory, working capital |
The investment range of $82K–$145K reflects variability in build-out costs, store size, lease terms, and market. The combined royalty (5.5% of Gross Commissions) and marketing fee (Currently, 0.5% of Gross Commissions, may increase up to 1.5% of Gross Commissions) are ongoing costs paid as a percentage of gross sales.
Investment Breakdown (Item 7)
| Item | Low | High |
|---|---|---|
| Initial Franchise Fee | $25,000 | $25,000 |
| Construction, Leasehold Improvements | $10,000 | $25,000 |
| Utility and Security Deposits | $500 | $1,000 |
| Signage (interior and exterior) | $2,500 | $4,000 |
| Furniture and Fixtures | $10,000 | $20,000 |
| Business Software | $2,000 | $5,000 |
| Office Equipment, Computers, and Office Supplies | $1,500 | $4,000 |
| Initial Inventory | $2,500 | $5,000 |
| Business Insurance | $800 | $1,200 |
| Pre-opening Travel and Living Expenses | $400 | $2,400 |
| Professional Fees | $1,000 | $1,500 |
| Business Licenses | $500 | $750 |
| Additional funds – 3 Months | $25,000 | $50,000 |
Additional Fees (Item 6)
| Fee Type | Amount |
|---|---|
| Transfer Fee | Internal Transfer: $1,500; Out-of-Network Transferee: 75% of then-current initial franchise fee; In-Network Transferee: 50% of then-current initial franchise fee |
| Renewal Fee | 10% of then-current initial franchise fee |
| Technology Fee | Not currently collected; Up to $200 per month |
| Audit Fee | Costs and expenses |
| Local Advertising, Marketing and Promotional Expenditures | $500 per month per Associate |
| Interest | 1.5% per month or highest rate allowed by law |
| Insufficient Funds Fee | $250 per violation |
| New Product, Service, or Supplier Approval Fee | Costs and expenses |
| Additional Training | Currently $500 per trainer per day plus trainer’s expenses incurred |
| Legal fees and expenses | Costs and expenses, including but not limited to attorneys’ fees for any failure to pay amounts when due or failure to comply in any way with the Franchise Agreement |
| Relocation Fee | 20% of then-current initial franchise fee |
| Indemnification | The amount of any claim, liability or loss we incur from your Business |
| Post-Termination or Post-Expiration Expenses | Costs and expenses |
| Fines | $1,000 per occurrence |
| Refurbishment Fee | Our costs, plus an administrative fee of 15% of the total expenses incurred by us |
| Continuing Operation Fee | Greater of $1,000 or 150% of the Royalty due for the same week for every week of month-to-month operations after termination or expiration of Franchise Agreement |
| Local or Regional Cooperative Fees | Currently not collected; No cooperative currently established |
| Convention | Varies |
| Goods or Services Supplied by Franchisor or its Affiliates | Varies |
| Data Inspections and Reimbursement | Varies |
| System Modifications | All costs and expenses associated with System modification |
| Insurance Costs | Varies |
| Liquidated Damages | Average monthly Royalty Fees paid to us during the 12 months prior to termination, multiplied by the lesser of (i) 36 or (ii) the number of full months remaining in the term of the Franchise Agreement; but in no event less than $80,000. |
Training Program (Item 11)
| Detail | Information |
|---|---|
| Total Duration | 40 hours (30 classroom, 10 on-the-job) |
| Classroom Training | 30 |
| On-the-Job Training | 10 |
| Training Location | Raleigh, NC, Holly Ridge, NC, or another designated location |
| Additional Training | Additional training may be offered or required, with the franchisor reserving the right to charge current rates plus expenses. Franchisees are responsible for their own and employees' travel, lodging, food, and compensation expenses during training. |
Territory Rights (Item 12)
| Detail | Information |
|---|---|
| Territory Type | Non-exclusive |
| Exclusive Territory | No |
| Territory Size | Within the state where the office is located, subject to state licensing laws. |
| Description | Franchisees are granted the right to operate a Business from a single, approved office location and cannot relocate without prior approval. No protected or exclusive territory is granted, meaning franchisees may face competition from other franchisees, company-owned outlets, or other channels. Franchisees are restricted from soliciting or representing clients outside their state of operation but may list or sell property and represent clients anywhere within their state. Advertising and marketing are permitted anywhere in the United States where jurisdiction laws allow. The business must operate only from the approved office and not as a title, mortgage, escrow, appraisal, home inspection, real estate investment, insurance, real estate development, lead management, or real estate software/technology business without prior approval. |
Renewal, Termination & Transfer (Item 17)
| Detail | Information |
|---|---|
| Initial Term | 10 years |
| Renewal Term | One (1) renewal term of 5 years |
| Renewal Fee | 10% of then-current initial franchise fee |
| Renewal Conditions | Timely notice of intent to renew (6-9 months prior to expiration), compliance with Franchise Agreement, current on all payments, execution of then-current Franchise Agreement and ancillary agreements, general release of claims, refurbishing the business as required, and satisfactory evidence of right to possession of the Approved Location for the Renewal Term. |
| Transfer Fee | Internal Transfer: $1,500; Out-of-Network Transferee: 75% of then-current initial franchise fee; In-Network Transferee: 50% of then-current initial franchise fee |
| Transfer Conditions | Franchisor approval (not unreasonably withheld), franchisee compliance with agreements, current on all debts, execution of assumption documents by transferee, transferee meets franchisor's criteria (licensure, reputation, experience, financial strength), completion of initial training by transferee, satisfactory evidence of right to possession of premises, completion of required remodeling, no amendment to purchase agreement without franchisor consent, provision of buyer loan documents, and franchisor consent to change possession prior to closing. |
| Termination for Cause | Automatic termination for bankruptcy, insolvency, or abandonment. Termination without opportunity to cure for: cessation of operations, loss of premises rights, unauthorized transfer of 25%+ interest, felony conviction or crime involving moral turpitude/fraudulent conduct, failure to transfer upon death/disability within 9 months, repeated defaults (twice in 12 months or thrice in 3 years), breach of covenants, material misrepresentation, false records, material impairment of Marks/goodwill, failure to deal fairly with Associates/clients, loss of required licenses, disciplinary action by real estate commission, discrimination liability, abuse/unlawful activities, use of unapproved trademarks, opening without approval, or repeated default after cure. Termination with opportunity to cure (15 days, or substantial action if not curable in 15 days) for: failure to construct/remodel/open timely, failure to pay monies/submit info, unauthorized transfer of <25% interest, health/safety hazard, misuse of System/Marks, false records, underreporting, ethical violations, poor credit, unauthorized office, unauthorized supplier use, offering excluded services without permission, lack of Brokerage Operations Manager, failure to participate in MLS/provide listing content, or repeated client complaints. |
| Non-Compete Period | 2 years post-termination/expiration |
| Non-Compete Details | During the term, franchisee and owners may not own, manage, be employed by, advise, make loans to, or have any other interest in any Competitive Business, offer/grant franchises for Competitive Business, become a franchisee/licensee of Competitive Business, perform acts injurious to Marks/System goodwill, solicit/divert clients to Competitive Business, or use franchisor-established vendor/referral relationships for other purposes. Post-termination/expiration, for 2 years within a 40-mile radius of the Approved Location, franchisee and owners may not engage in any Competitive Business as franchisee/licensee, franchise/license Competitive Business, own Competitive Business (except <1% publicly traded securities), engage as broker/employee/consultant/manager/operator/independent contractor in Competitive Business where Confidential Information could be used/disclosed, solicit/divert vendors/suppliers, or solicit/divert Sales Associates/employees/independent contractors or clients to Competitive Business. |
Operations & Supply (Items 8 & 15)
| Detail | Information |
|---|---|
| Owner-Operator Required | Yes |
| Participation Details | The business must be directly supervised and managed by an approved Brokerage Operations Manager who holds a real estate broker license in the state of operation and has completed the franchisor's training. The franchisee (if an individual) or one of its owners (if an entity) must serve as the Brokerage Operations Manager for at least the first year of operations. After one year, a different approved manager may be engaged. All personnel must maintain professionalism and sign non-disclosure agreements. The franchisee is solely responsible for hiring, training, compensation, and compliance with employment laws. |
| Required Suppliers | Franchisees are required to purchase all technology, equipment, products, services, marketing materials, and other supplies from franchisor-approved or designated suppliers, which may include the franchisor or its affiliates. This includes specific software systems (data analytics, client relationship management, email marketing, transaction management, accounting, training, phone system), photography and measurement services, marketing promotional items (umbrellas, pens, jackets, branded items), and designated lenders and title companies. Franchisees must also be members of the National Association of REALTORS® and their local REALTOR® association, and participate in Multiple Listing Services. |
| Supply Restrictions | Franchisees must use designated suppliers for all required items. Failure to do so constitutes a violation of the Franchise Agreement. The franchisor reserves the right to change approved suppliers and add/remove items from approved lists. The franchisor and its affiliates are not currently exclusive suppliers but reserve the right to become so in the future. |
| Franchisor Revenue from Suppliers | Franchisor did not receive revenue from required purchases in the last fiscal year but reserves the right to do so in the future. |
Financing (Item 10)
| Detail | Information |
|---|---|
| Financing Available | No |
| Description | Neither the franchisor nor its affiliates offer direct or indirect financing, nor do they guarantee franchisee's lease, note, or other obligations. |
The Oceanaire Realty Franchise Earnings — Item 19
Average Revenue
$1.5M
Revenue Range
$1.2M – $1.8M
Sample Size
2 units
Past financial performance does not guarantee future results. Individual results will vary.
The Oceanaire Realty Litigation & Risk Flags
1 Pending Action ListedReview the full FDD for details on pending litigation.
Litigation and bankruptcy data is sourced from Items 3 and 4 of the FDD. Always verify current status directly from the most recent FDD.
The Oceanaire Realty System Growth
Total Units
2
Franchised
0
Company-Owned
2
The Oceanaire Realty currently operates 0 franchised locations and 2 company-owned units. Unit count data is sourced from Item 20 of the FDD.
Unit History (Item 20)
| Year | Opened | Closed | Total |
|---|---|---|---|
| 2020 | 0 | 0 | 2 |
| 2021 | 0 | 0 | 2 |
| 2022 | 0 | 0 | 2 |
Transfers: 0 | Closures: 0
Franchisor Financials (Item 21)
00
Total Assets
$128K
Audited by REESE CPA LLC for year ending June 30, 2022.
The Oceanaire Realty Franchise — FAQ
The total investment to open a The Oceanaire Realty franchise ranges from $81,700 to $144,850, per their Franchise Disclosure Document. This includes the initial franchise fee of $25,000. The investment covers build-out, inventory, equipment, signage, working capital, and other startup costs.
The Oceanaire Realty charges a royalty fee of 5.5% of Gross Commissions of gross sales, plus a Currently, 0.5% of Gross Commissions, may increase up to 1.5% of Gross Commissions contribution to the marketing/advertising fund. These fees are paid on an ongoing basis.
You can download the The Oceanaire Realty Franchise Disclosure Document free on this page. The FDD is a public document filed with state franchise registries. Always also request the current FDD directly from The Oceanaire Realty to ensure you have the most up-to-date version.
According to the Item 19 financial performance representation in their FDD, The Oceanaire Realty franchise owners report average revenue of $1.5M. This is based on a sample of 2 units. Past performance does not guarantee future results.
The Oceanaire Realty has been franchising since 2022. The FDD shows an investment range of $81,700-$144,850, a 5.5% of Gross Commissions royalty, and includes an Item 19 earnings disclosure. There are 1 pending litigation action(s). Review the full FDD and contact current franchisees listed in Item 20 before making any investment decision.
The franchise fee is $25,000 and the total investment ranges from $81,700 to $144,850 depending on location size and market. A minimum of $25,000 in liquid capital is required. Contact the franchisor directly for current net worth and liquid capital requirements, territory availability, and application details.
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Data Source & Disclaimer: This website is for informational purposes only. It is not an offer to sell or buy a franchise. This profile is based on publicly available FDD data sourced from state franchise registry filings. All information is for research purposes only and does not constitute legal, financial, or investment advice. Data may be outdated or contain errors. Always obtain the current FDD directly from The Oceanaire Realty and consult a qualified franchise attorney before making any investment decision. FranchiseOverview.com is operated by Franchising Compliance, LLC and is not affiliated with The Oceanaire Realty or any of its subsidiaries. To report an inaccuracy: info@franchiseoverview.com