About EYEMAZY FRANCHISING USA Franchise
Eyemazy is an optical and eyewear franchise operated by Eyemazy Franchising USA Inc., a Delaware corporation formed in 2022 with backing from German parent company Eyesight Verwaltungs GmbH and Co.
With a franchise fee of $9,900, the brand offers one of the most affordable entry points in the optical franchise market.
The Eyemazy concept brings a European perspective to the American eyewear market, offering stylish, quality eyewear and vision services through branded retail locations.
EYEMAZY FRANCHISING USA Franchise Cost & Fees
Minimum Investment
$72K
Average Investment
$147K
Maximum Investment
$223K
| Fee Type | Amount | Notes |
|---|---|---|
| Initial Franchise Fee | $9,900 | One-time payment upon signing |
| Royalty Fee | 9% of Gross Sales of gross sales | Ongoing; paid monthly |
| Marketing/Ad Fund | 1% of Gross Sales, unless Gross Sales in any month falls below $24,000, then 4% | National brand fund |
| Total Investment Range | $71,600 – $222,600 | Includes build-out, inventory, working capital |
The investment range of $72K–$223K reflects variability in build-out costs, store size, lease terms, and market. The combined royalty (9% of Gross Sales) and marketing fee (1% of Gross Sales, unless Gross Sales in any month falls below $24,000, then 4% ) are ongoing costs paid as a percentage of gross sales.
Investment Breakdown (Item 7)
| Item | Low | High |
|---|---|---|
| Initial Franchise Fee | $9,900 | $9,900 |
| Admin Fee (1) | $0 | $3,000 |
| Unit Opening Fee | $9,900 | $9,900 |
| Leasehold Improvements, Construction Cost (2) | $5,000 | $40,000 |
| Licenses and Permits (3) | $0 | $3,000 |
| Rent – 3 months (4) | $8,000 | $30,000 |
| Security Deposits (5) | $0 | $30,000 |
| Blueprints (6) | $2,000 | $5,000 |
| Equipment, Furnishings & Fixtures | $10,000 | $18,000 |
| Signage | $6,000 | $15,000 |
| Computer System (7) | $5,000 | $8,000 |
| Travel & Living Expenses While Training | $5,000 | $9,000 |
| On-Site Training Meeting Room (6) | $0 | $4,000 |
Additional Fees (Item 6)
| Fee Type | Amount |
|---|---|
| Transfer Fee | 20% of our then- current aggregate initial franchise fee and unit opening fee |
| Renewal Fee | 20% of our then- current aggregate initial franchise fee and unit opening fee |
| Technology Fee | $90 |
| Audit Fee | $10,000 |
| Global Marketing Fee | Not currently assessed. If established, up to 1% of monthly Gross Sales. |
| Photobox Damage | $18,000 |
| Site Selection Assistance Fee | $800 |
| Additional On- Site Training | $700 |
| Additional Field Support Services and Assistance | $90 |
| Relocation Fee | $2,100 |
| Interest | $100 |
| Prohibited Product or Service Fine | $250 |
| Area Developer – Phantom Unit Opening Fee | $9,900 |
| Proprietary Products | $3,000 |
| Insurance | Premiums and our costs and expenses plus 10% administrative fee |
| Management Fee | 20% of Gross Sales, plus expenses |
| Gift Card Program | $0.25 |
| Customer Satisfaction Evaluations (i.e., Mystery Shops) | $300 |
| Violation of Non- Competition Covenant | $1,000 |
Training Program (Item 11)
| Detail | Information |
|---|---|
| Total Duration | 28 hours classroom, 8 hours on-the-job |
| Classroom Training | 28 hours |
| On-the-Job Training | 8 hours |
| Training Location | Online |
Renewal, Termination & Transfer (Item 17)
| Detail | Information |
|---|---|
| Renewal Term | If you meet our conditions for renewal, you may renew your franchise for one (1) additional five (5) year term. |
| Termination for Cause | Not applicable |
Financing (Item 10)
| Detail | Information |
|---|---|
| Financing Available | No |
| Description | Does not offer financing. |
EYEMAZY FRANCHISING USA Franchise Earnings — Item 19
EYEMAZY FRANCHISING USA does not make an Item 19 financial performance representation in their FDD. This means they do not disclose revenue, profit, or earnings data for franchised locations. Before investing, ask the franchisor directly for franchisee contact information so you can speak with existing owners about their actual financial performance.
EYEMAZY FRANCHISING USA does not include an Item 19 financial performance representation in their FDD. Contact information for current and former franchisees is listed in Item 20 of the FDD.
EYEMAZY FRANCHISING USA Litigation & Risk Flags
Clean Litigation RecordEYEMAZY FRANCHISING USA has no pending litigation actions listed in their FDD. There is also no bankruptcy history disclosed.
Litigation and bankruptcy data is sourced from Items 3 and 4 of the FDD. Always verify current status directly from the most recent FDD.
EYEMAZY FRANCHISING USA System Growth
Total Units
0
Franchised
0
Company-Owned
0
EYEMAZY FRANCHISING USA currently operates 0 franchised locations and 0 company-owned units. Unit count data is sourced from Item 20 of the FDD.
Unit History (Item 20)
| Year | Opened | Closed | Total |
|---|---|---|---|
| 2021 | 0 | ||
| 2021 | 0 | ||
| 2021 | 0 | ||
| 2022 | 0 | ||
| 2022 | 0 | ||
| 2022 | 0 | ||
| 2023 | 2 | ||
| 2023 | 0 | ||
| 2023 | 2 |
EYEMAZY FRANCHISING USA Franchise — FAQ
The total investment to open a EYEMAZY FRANCHISING USA franchise ranges from $71,600 to $222,600, per their Franchise Disclosure Document. This includes the initial franchise fee of $9,900. The investment covers build-out, inventory, equipment, signage, working capital, and other startup costs.
EYEMAZY FRANCHISING USA charges a royalty fee of 9% of Gross Sales of gross sales, plus a 1% of Gross Sales,
unless Gross Sales
in any month falls
below $24,000, then
4% contribution to the marketing/advertising fund. These fees are paid on an ongoing basis.
You can download the EYEMAZY FRANCHISING USA Franchise Disclosure Document free on this page. The FDD is a public document filed with state franchise registries. Always also request the current FDD directly from EYEMAZY FRANCHISING USA to ensure you have the most up-to-date version.
EYEMAZY FRANCHISING USA does not provide an Item 19 financial performance representation in their FDD, which means they do not disclose franchisee revenue or earnings data. Prospective investors should contact existing franchisees directly (listed in Item 20 of the FDD) to gather real-world financial performance information.
EYEMAZY FRANCHISING USA has been offering franchise opportunities. The FDD shows an investment range of $71,600-$222,600, a 9% of Gross Sales royalty, and includes an Item 19 earnings disclosure. There is no pending litigation. Review the full FDD and contact current franchisees listed in Item 20 before making any investment decision.
The franchise fee is $9,900 and the total investment ranges from $71,600 to $222,600 depending on location size and market. Contact the franchisor directly for current net worth and liquid capital requirements, territory availability, and application details.
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Data Source & Disclaimer: This website is for informational purposes only. It is not an offer to sell or buy a franchise. This profile is based on publicly available FDD data sourced from state franchise registry filings. All information is for research purposes only and does not constitute legal, financial, or investment advice. Data may be outdated or contain errors. Always obtain the current FDD directly from EYEMAZY FRANCHISING USA and consult a qualified franchise attorney before making any investment decision. FranchiseOverview.com is operated by Franchising Compliance, LLC and is not affiliated with EYEMAZY FRANCHISING USA or any of its subsidiaries. To report an inaccuracy: info@franchiseoverview.com