About Foundation Franchise
Foundation Vitamins & Sports Supplements is a retail franchise specializing in vitamins, sports nutrition products, and wellness supplements.
The brand launched its franchise program in 2025, entering the rapidly expanding health and wellness retail market with a focused product offering that caters to fitness enthusiasts, athletes, and health conscious consumers.
The initial franchise fee is $39,500.
Foundation Franchise Cost & Fees
Minimum Investment
$175K
Average Investment
$289K
Maximum Investment
$403K
| Fee Type | Amount | Notes |
|---|---|---|
| Initial Franchise Fee | $39,500 | One-time payment upon signing |
| Royalty Fee | 5% of Gross Revenue of gross sales | Ongoing; paid monthly |
| Marketing/Ad Fund | 1% of Gross Revenue (up to 3% of Gross Revenue) plus $500 per month for local advertising | National brand fund |
| Total Investment Range | $175,100 – $402,500 | Includes build-out, inventory, working capital |
The investment range of $175K–$403K reflects variability in build-out costs, store size, lease terms, and market. The combined royalty (5% of Gross Revenue) and marketing fee (1% of Gross Revenue (up to 3% of Gross Revenue) plus $500 per month for local advertising) are ongoing costs paid as a percentage of gross sales.
Investment Breakdown (Item 7)
| Item | Low | High |
|---|---|---|
| Initial Franchise Fee | $39,500 | $39,500 |
| Leasehold Improvments | $45,000 | $150,000 |
| Buildout Management | $5,000 | $8,000 |
| Rent – 3 Months | $4,800 | $16,000 |
| Utility Deposits | $0 | $1,000 |
| Management and Technology System | $2,000 | $4,000 |
| Insurance | $300 | $3,000 |
| Training Expenses | $0 | $0 |
| Initial Inventory | $40,000 | $80,000 |
| Signage | $5,000 | $15,000 |
| Grand Opening Marketing | $5,000 | $5,000 |
| Professional Fees | $3,000 | $10,000 |
| Business Permits and Licenses | $500 | $1,000 |
| Additional funds – 3 Months | $25,000 | $50,000 |
Additional Fees (Item 6)
| Fee Type | Amount |
|---|---|
| Transfer Fee | $10,000 |
| Renewal Fee | The greater of: (i) $10,000, or (ii) 25% of the then current franchise fee, per Designated Territory |
| Technology Fee | $250 per month |
| Audit Fee | Our costs |
| Interest | 5% per annum or the maximum rate permitted under applicable law, if less. |
| Indemnification | Amount of claims |
| Alternative Supplier Evaluation Fee | $100 per product evaluation |
| Annual Convention Fee | $500/attendee |
| Relocation Fee | $5,000 |
| Management Fee | 5% of Gross Revenue for the period we manage the Business |
| Reimbursement | Our costs |
Training Program (Item 11)
| Detail | Information |
|---|---|
| Total Duration | 80 hours |
| Classroom Training | 40 hours |
| On-the-Job Training | 40 hours |
| Training Location | Our headquarters, online, or another location we designate |
| Additional Training | Franchisor reserves the right to hold periodic refresher training programs, which are expected to be held at least annually, and attendance may be mandatory for the franchisee and personnel. |
Territory Rights (Item 12)
| Detail | Information |
|---|---|
| Territory Type | Protected |
| Exclusive Territory | Yes |
| Territory Size | ten-mile radius |
| Description | Your Designated Territory will be a ten-mile radius around your Franchised Business, described by zip codes or geographical boundaries (such as streets, towns or counties). Territory size may vary based on population density, growth trends, affluence, density of residential/business entities, competing businesses, and topographical features. |
Renewal, Termination & Transfer (Item 17)
| Detail | Information |
|---|---|
| Initial Term | 10 years |
| Renewal Term | 2 additional 5-year terms |
| Renewal Fee | The greater of: (i) $10,000, or (ii) 25% of the then current franchise fee, per Designated Territory |
| Renewal Conditions | Franchisee must have complied with all Franchise Agreement provisions, not be in default, brought the business into compliance with current standards, given 90-180 days' notice of renewal, signed a then-current form of Franchise Agreement (which may differ), signed a general release, and paid the renewal fee. |
| Transfer Fee | $10,000 |
| Transfer Conditions | Transferee must be of good moral character, have no conflicting interests, good credit rating, sufficient business experience and financial resources. Conditions include: payment of a $10,000 transfer fee (including a $2,500 non-refundable deposit), signing a general release, upgrading/refurbishing/repairing the business and equipment, and completing initial training. |
| Termination for Cause | Non-curable defaults include material misrepresentation in application, conviction of felony/crime affecting reputation, unauthorized disclosure of confidential information, abandonment of business for 5 consecutive days, unauthorized transfer, bankruptcy, misuse of Marks, repeated failure to pay amounts due, violation of health/safety laws, operating a competing business. Curable defaults include failure to comply with performance standards or make payments due (with 10-30 day cure periods). |
| Non-Compete Period | 2 years |
| Non-Compete Details | During the term of the franchise, franchisee and restricted parties cannot be involved in any competing business or divert customers. For 2 years after termination/expiration, restricted parties cannot operate a competing business at the Approved Location or within a 25-mile radius of the Approved Location or any other Franchised Business, nor solicit former customers, suppliers, or employees. |
Operations & Supply (Items 8 & 15)
| Detail | Information |
|---|---|
| Owner-Operator Required | No |
| Participation Details | Franchisor strongly recommends that the franchisee (or Operating Principal) personally participate in the operation. If not, a Key Manager must be approved by the franchisor to supervise day-to-day operations. The franchisee remains responsible for operations. The Operating Principal and Key Manager must complete initial training. |
| Required Suppliers | Franchisee must purchase certain supplements, inventory, and food products from designated suppliers as listed in the Manuals. |
| Supply Restrictions | Franchisor has the right to require that furniture, fixtures, signs, equipment, products, supplies, and services meet specifications, be a specific brand/model, be purchased/leased only from expressly approved suppliers, and/or be purchased/leased only from a single designated source (which may include the franchisor or its affiliates). |
| Franchisor Revenue from Suppliers | Franchisor or its affiliates reserve the right to receive revenues or profits or other material consideration from purchases made by franchisees from them or other approved suppliers. As of the issuance date, no such arrangements are established, but the right is reserved for the future. |
Financing (Item 10)
| Detail | Information |
|---|---|
| Financing Available | No |
| Description | We and our affiliates do not offer direct or indirect financing arrangements for any purpose in establishing or operating your Business. We and our affiliates do not guarantee your promissory note, lease, or any other obligation you may make to others. |
Foundation Franchise Earnings — Item 19
Average Revenue
$659K
Median Revenue
$641K
Revenue Range
$603K – $734K
Sample Size
3 units
Past financial performance does not guarantee future results. Individual results will vary.
Foundation Litigation & Risk Flags
Clean Litigation RecordFoundation has no pending litigation actions listed in their FDD. There is also no bankruptcy history disclosed.
Litigation and bankruptcy data is sourced from Items 3 and 4 of the FDD. Always verify current status directly from the most recent FDD.
Foundation System Growth
Total Units
3
Franchised
0
Company-Owned
3
Foundation currently operates 0 franchised locations and 3 company-owned units. Unit count data is sourced from Item 20 of the FDD.
Unit History (Item 20)
| Year | Opened | Closed | Total |
|---|---|---|---|
| 2022 | 0 | 0 | 3 |
| 2023 | 0 | 0 | 3 |
| 2024 | 0 | 0 | 3 |
Transfers: 0 | Closures: 0
State Registrations
Registered in 16 states: CA, HI, IL, IA, IN, MD, MI, MN, NY, ND, OH, RI, SD, VA, WA, WI
Franchisor Financials (Item 21)
0
Total Assets
$10K
Audited by DA ADVISORY GROUP for year ending December 31.
Foundation Franchise — FAQ
The total investment to open a Foundation franchise ranges from $175,100 to $402,500, per their Franchise Disclosure Document. This includes the initial franchise fee of $39,500. The investment covers build-out, inventory, equipment, signage, working capital, and other startup costs.
Foundation charges a royalty fee of 5% of Gross Revenue of gross sales, plus a 1% of Gross Revenue (up to 3% of Gross Revenue) plus $500 per month for local advertising contribution to the marketing/advertising fund. These fees are paid on an ongoing basis.
You can download the Foundation Franchise Disclosure Document free on this page. The FDD is a public document filed with state franchise registries. Always also request the current FDD directly from Foundation to ensure you have the most up-to-date version.
According to the Item 19 financial performance representation in their FDD, Foundation franchise owners report average revenue of $659K and median revenue of $641K. This is based on a sample of 3 units. Past performance does not guarantee future results.
Foundation has been franchising since 2025. The FDD shows an investment range of $175,100-$402,500, a 5% of Gross Revenue royalty, and includes an Item 19 earnings disclosure. There is no pending litigation. Review the full FDD and contact current franchisees listed in Item 20 before making any investment decision.
The franchise fee is $39,500 and the total investment ranges from $175,100 to $402,500 depending on location size and market. Contact the franchisor directly for current net worth and liquid capital requirements, territory availability, and application details.
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Data Source & Disclaimer: This website is for informational purposes only. It is not an offer to sell or buy a franchise. This profile is based on publicly available FDD data sourced from state franchise registry filings. All information is for research purposes only and does not constitute legal, financial, or investment advice. Data may be outdated or contain errors. Always obtain the current FDD directly from Foundation and consult a qualified franchise attorney before making any investment decision. FranchiseOverview.com is operated by Franchising Compliance, LLC and is not affiliated with Foundation or any of its subsidiaries. To report an inaccuracy: info@franchiseoverview.com